How to earn money as a Freelancer in 2021 : A step-by-step Guide

How to earn money as a Freelancer in 2021 : A step-by-step Guide

Think School

0:00 Hi everybody.

0:01 Welcome to the 5 minutes Fridays, this is a new series we are starting

0:04 up which is practically the QnA series wherein I

0:07 take up questions from you and I will

0:09 try to give you the answer within 5 minutes.

0:11 So, let's get started.

0:13 [INTRO] The question that we have today is a question that is being asked

0:22 all the time and that is How do you make money as a teenager?

0:26 How do you make money as a 20 y/o?

0:28 Or how do you go out there and make a side income?

0:31 But before we get started there are a few disclaimers that I wanna give you.

0:34 The first disclaimer that I have for you is that I primarily believe

0:37 that it is important for you to go out there and seek an understanding

0:41 of the people around you because people skill is by far the most valuable

0:46 skill that you can cultivate during

0:48 your school times and during your college times.

0:50 WHY?

0:50 Because the moment you jump into corporate, the moment you mess up with people

0:54 in the corporate it's going to get you into trouble.

0:56 In college it might get you into less trouble;

0:59 so I would say fail over there so that the stakes will

1:02 be low and you will acquire your learnings before the stakes go high.

1:06 The second disclaimer that I have for you is that the teenage

1:09 or the early 20s is the time wherein you're supposed to explore a lot

1:14 and as much as people think that you have to find what you

1:17 love I think it is equally important to find what you do not love.

1:22 So, I would say go out there and try a lot

1:24 of things and then try to understand what you love

1:27 and what you don't love because the moment you find what

1:31 you don't love you go one step closer to what you love.

1:34 So, go out there and explore a lot, fail a lot, eventually,

1:37 you will begin to understand that this is your thing and this is not.

1:41 If this is very very clear to you, let's get started.

1:44 Now, this episode is divided into 3 segments.

1:46 The first segment is where I will

1:48 give you an understanding of the freelance economy.

1:51 The second segment is where I teach you how

1:53 do you exactly go onto become a good freelancer.

1:55 I'm gonna give you a framework that you

1:57 can use no matter which profession you belong to.

2:00 And third and most importantly, I'm going to introduce you to a few tools.

2:03 I'm just gonna give you a glimpse of 1-2 tools,

2:06 rest of them, you can find in the description.

2:08 So, let's get started with the first

2:10 segment and that is understanding the freelance market.

2:13 The first thing that you need to understand is

2:14 that Internet is becoming more and more important by the day.

2:18 When it comes to the early 1990s wherein

2:20 India actually opened up to the foreign markets.

2:23 That's when Internet was merely a tool,

2:26 a fancy tool that could be used in the offices.

2:29 Several companies were very reluctant to use the Internet

2:32 but as we started going towards early 2000s

2:35 Internet became an essential tool because of which

2:38 your organisation could perform better and could become more efficient.

2:42 By 2010, Internet became a necessity because

2:45 of which if you did not use the Internet, your competition would outperform you.

2:50 BUT As soon as we started to go towards 2014-2015 we started

2:54 to see startups like Ola and Uber lay their foundations in India.

2:58 And in 2016, the Jio wave happened.

3:01 So, practically speaking, although Internet is not new to India the accessiblity

3:05 of Internet is something that is fairly new to India.

3:09 And after 2016, when everybody started to get access to the Internet today

3:14 Internet is not just a tool that will turn you into an efficient organisation.

3:18 It is the very foundation based on which your organisation has been built.

3:23 So, Ola cannot exist without the Internet.

3:25 Uber cannot exist without the Internet.

3:27 And so is the case with Zomato, Swiggy and the rest of the startups.

3:31 Now, let's say Think School itself.

3:33 If Internet weren't there, we would be teaching in classrooms but because we

3:37 have the Internet today we do not teach in classrooms,

3:40 as a result of which Internet is the very foundation of our organisation.

3:45 And because of the rise of Internet based companies

3:49 the accessiblity of employment has also increased by a large extent.

3:54 Now, one of the best ways to actually draw

3:57 a correlation between Internet and the freelance economy would be

4:00 to have a look at the average speed of the Internet

4:03 and try to understand how this happened in the US.

4:06 In 2014, it was 12-13 Mbps which is now the case in India.

4:12 The average Internet speed in India is close to 12-13 Mbps.

4:16 And you will see that from 2014 onwards the US freelance economy started

4:21 booming and today the United States

4:24 is looking at $1.2 trillion freelance economy.

4:28 Now, come back to India.

4:30 We are at the stage that US was in 2014 because of which by 2025,

4:36 even India could be looking at a trillion dollar freelance economy.

4:41 So, this is my economic projection to tell you

4:44 as to what exactly is the future of freelance economy.

4:47 Now, I come to the second point that is why do Indians have an upper

4:51 hand as compared to the citizens of US when it comes to freelance economy.

4:55 Well, if you look at the rise of companies like TCS,

4:58 Infosys these are consultancy services which have clients in the US

5:01 and because labour is extremely cheap in India they

5:04 have their entire setup in India because of which they

5:07 are able to provide cheap labour hence maximise their profits.

5:10 And even companies in the US are able

5:12 to benefit from companies like TCS and Infosys So, practically speaking,

5:16 they would rather hire and Indian keep him happy in India

5:20 and pay him more than the average salary offered to Indians as compared

5:24 to paying the exact same amount to an American who will

5:27 be extremely sad because it is way below the average American income.

5:31 And this format is the reason why

5:33 consultancy services like TCS and Infosys and all

5:35 these IT companies have been very progressive and they

5:38 were able to hit their pot of gold.

5:41 And now, in the next 2-3 years,

5:42 the same thing is going to happen to the freelance economy.

5:45 Over here, let's take a very simple example of hiring

5:48 an editor in the US versus hiring an editor in India.

5:52 Both of you will use the exact same software.

5:54 It will either be Final Cut Pro or Adobe Premiere Pro.

5:58 Both of you guys might have the exact same laptop.

6:00 You would have a Macbook Pro.

6:01 He would have a Macbook Pro Both of you might also

6:04 have the same skill but when it comes to a US citizen, he would charge, say,

6:10 ₹6000/min for the footage he is going to edit

6:13 but in India even if you charge ₹2000/min and you edit

6:16 a 10 minute long video that is enough to put food

6:19 into your belly for the next one month but for him,

6:22 that wil not even be sufficient for one week.

6:25 So, if you see the same win-win situation

6:28 that was cost to TCS and Infosys is now going

6:31 to be the cost for Indians in general because

6:34 they can charge very less for the exact same work.

6:37 And yet provide the exact same skillset with the exact same competency.

6:41 And because of this, Indian citizens like you and me

6:44 will have a much upper hand as compared to US citizens.

6:53 MONEY MONEY A LOT OF MONEY This is the reason

6:58 why freelance economy is going to become extremely progressive

7:01 in India and in the next 5 years it

7:04 wouldn't be surprising to see people working from their homes.

7:06 In fact, it would be weird if you see people going to office.

7:10 So, to put that straight, there are 3 reasons you should believe that freelance

7:13 economy is going to become extremely progressive in India.

7:15 Number one, is the economic projection from the United States.

7:19 Number two, is cheap labour, hence the pivoting is going to happen from the US

7:24 to India giving you the upper hand and number three

7:27 is the rise of Internet companies in India which badly

7:30 require the freelance economy because it is super cost efficient.

7:35 Now, let's talk about how do you

7:37 exactly become a successful freelancer in India.

7:39 People, it's very simple.

7:40 Three steps Number one is go out there and do

7:42 some market research wherein you just have to go to different

7:45 freelance websites go out there and find out the skill

7:48 that you could be mastering or you are a master in.

7:51 And after you pick that particular skill go out there and find

7:54 out which one of those subset in that skill is actually trending.

7:58 For example, when it comes to something like video editing.

8:00 Let's say making trailers is trending and that is a skill that is in demand.

8:05 You should learn making trailers by using

8:08 video editing and not video editing in general.

8:10 Obviously the general understanding is more important but you

8:13 also need to know where is the specialisation required.

8:16 And once you have a clear understanding of where the specialisation is

8:20 required you can go out there and take up courses on that.

8:22 Now, I am using video editing as just a placeholder.

8:25 This could be any skill.

8:26 This could be SEO.

8:27 This could be copyrighting.

8:28 This could be anything.

8:29 And then last and most importantly,

8:31 find out people who are actually very good at it who have been

8:35 given 5 star rating or 4 star rating by 1000 or 2000 people.

8:39 And when you go to their profile,

8:40 check out the quality of work that they are putting out.

8:43 Once you understand the quality of work that they are putting out that will

8:46 be your benchmark that you have to achieve in the next one or two months.

8:50 If you are already a master in that you can just go out

8:52 there and put out your gig and people will come and hire you.

8:55 So, once you do this procedure, you will understand 3 things.

8:57 Number one, is your skill in demand?

9:00 Number 2, in that skill which is the subset

9:02 of that skill which is in demand and will pay you well.

9:05 And number three and most importantly what is the benchmark

9:08 of that skill which you are supposed to achieve.

9:11 And once you have a very clear understanding of this pathway of which skill,

9:15 which subset and what benchmark you can take up courses

9:18 which will help you obtain that goal of reaching that benchmark.

9:23 And here's where here's where Udemy,

9:25 Skillshare and all these other websites come into play just make sure that you

9:30 don't do it for the certificate and you do it to actually acquire the skill.

9:33 Now, the one disclaimer that I wanna put out over here is if you

9:36 want to learn a skill you take up one course it doesn't look good,

9:39 do not quit over there take up many more courses.

9:42 Once you are done with taking up 4-5 courses which

9:45 have got social validation and then if you feel this is

9:48 not your cup of tea go out there and look

9:51 for next skill and repeat the same procedure all over again.

9:54 Just keep two things in mind Number one, do not give up.

9:57 Number two, you will require a lot of practice to become a master at that skill

10:02 because now you are competing with the best

10:04 of the best in that particular domain.

10:08 Once you are done with all of this.

10:09 Once you have acquired the skill.

10:10 Now it is time to go out there and look

10:13 for tools which will help you become a great freelancer.

10:15 The first one you require is the tool that can actually teach you that skill.

10:19 As far as my understanding is concerned for something like graphic design

10:22 or video editing you could go out there and learn it from Skillshare.

10:25 The second type of tool that you require is a tool that will actually take

10:29 you to the marketplace and here's where

10:30 websites like fiverr and freelancer come into play.

10:33 I'm gonna put out a long list of all the tools I know in the description.

10:36 So, please go out there and check it out.

10:38 So, the moral of the story is you need to know 3 things.

10:41 Number one an understanding of the market to be able

10:43 to draw a projection and this is something that you

10:45 can do not just for freelance market but for any

10:47 market that you want to start our company in.

10:50 Number two is after you do that you gotta

10:51 find out what are your benchmarks and do some

10:53 market study to understand what exactly is going

10:56 to be your pathway to be able to make money.

10:58 And number three and most importantly you can go out

11:00 there and find tools that can help you achieve so.

11:02 This is a standard procedure that you can do for literally any process and you

11:07 will become successful in finding a perfect

11:09 roadmap to help you achieve your goal.

11:11 That's all from my side for today guys.

11:13 If you like the video please hit the like

11:15 button so that YouTube knows that we exist;

11:17 we are a small channel and we need your support.

11:19 And if you have more questions to ask me please put

11:22 it out in the comment section and if I find a question

11:24 which is something that will be able to help out many

11:27 people I will definitely make a special video on the same.

11:30 And third and most importantly Please subscribe to this channel and share

11:34 this video with the people who desperately are looking out for opportunities.

11:38 Because everybody wants opportunities everybody is willing to do

11:41 the hardwork but very few people have the roadmap.

11:44 And if you're somebody who is like this I

11:46 just hope that you found the roadmap from this video.

11:48 Thank you so much for watching.

11:49 I'll see you soon, bye bye.

11:51 Take care.

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