What It Really Takes to Succeed in Today’s World ft. Emma Grede | SHE MD

0:00 Just because you're making money doesn't

0:02 mean you're not doing something impactful.

0:04 Because we underestimate what we can do in 10

0:07 years and overestimate what we can do in a year.

0:10 Look at any successful person and you'll see a failure so many times.

0:14 And if you let fear and guilt and your emotions contribute to your decision-m,

0:20 you're going to be in real trouble.

0:21 And just because you get something doesn't mean that I get less, right?

0:26 Getting rid of that scarcity mindset is the point.

0:31 Hi everyone, it's Mary Alice Haney and Dr.

0:34 Tais Ayabati.

0:35 We talked to so many women in our CMD community who are just done.

0:41 They're doing the workouts.

0:42 They're eating the right things, but they're still hitting that 3 p.m.

0:45 wall, dealing with brain fog and feeling

0:47 like their body is working against them.

0:50 As an OBGYn, I see this every single day.

0:53 Women are told they're just getting older or they're stressed.

0:57 But the truth is, your metabolism is your body's master regulator.

1:02 You don't need another caffeine fix.

1:04 You need to support the system that powers you.

1:08 That's why we created OV.

1:09 We weren't looking for a quick fix or a miracle pill.

1:12 We wanted a real doctor formulated solution for complete metabolic care.

1:17 We built OVI to the OV standard.

1:19 No proprietary blends, no fillers, just clinically studied ingredients.

1:24 It's designed to help your body manage blood sugar spikes and stay in a steady,

1:30 high energy state all day long.

1:33 And it's the easiest part of my morning.

1:35 No more giant pill organizers, just one simple ritual.

1:39 Real metabolic support isn't a quick fix.

1:42 It's a phase journey.

1:44 Give your body 90 days to start, feel, and see the sink.

1:49 It's time to get your spark back.

1:51 Head to ov.com to start your 90-day metabolic reset today.

1:55 Use code cmd at checkout to save 10% off your order.

1:59 That's ovi.com.

2:02 Your body will thank you.

2:08 On today's episode of GMD, I am so excited to welcome Emma Greed.

2:13 She is the author of Start with Yourself: A New Vision for Work and Life.

2:17 She started Great American Skiims.

2:20 She's a ultimate girl boss and you're not gonna want to miss this episode.

2:24 Okay, GMD, this one's for me.

2:27 I have been waiting so long to interview this gorgeous

2:30 drink of water over here and she has a new book,

2:32 Emma Greed, Start with Yourself.

2:35 And we're going to get into everything.

2:37 We're going to talk about being working mothers.

2:39 We're going to talk about building businesses, having second chapters.

2:43 We're just going to dive into so many things

2:45 that I've actually wanted to ask you for so long.

2:48 So, I'm so excited that you're here.

2:49 Thank you for coming on the podcast.

2:51 Thank you so much for having me.

2:52 I'm really, really excited that I get to chat to you today.

2:56 Well, and this is your first book.

2:58 First book.

2:59 I mean, it might be my last book.

3:00 It might be your last book.

3:01 You look 12 years old, and I know that you're not.

3:04 I'll take it.

3:05 Yeah, I'm really not.

3:06 I'm 43.

3:07 I'm really not 12 years old at all.

3:09 But 43, you you've seem to have lived seven lives so far.

3:14 We're going to leave seven more.

3:15 Seven more are going to happen.

3:16 I know for you, I can just see

3:18 this that you've got like seven more careers in you probably.

3:22 Definitely.

3:23 But you are such an inspiration to so many women.

3:26 Um and and I say this because I'm older than you.

3:30 I'm 54.

3:31 Got a good 10 years on you.

3:32 And I think when I started out in my career, women had a choice.

3:38 You could be successful or you could be feminine.

3:43 Yeah.

3:43 And I luckily was working in fashion where you could be both.

3:46 But really my friends that were working in banking or working in other areas,

3:50 you had to act like a man and you that is how you got to be successful.

3:55 And so I love having examples for women and young girls and boys and everybody

4:01 that you can embrace your femininity and you can be a woman and still be a boss.

4:07 And I I think you are the ultimate girl boss.

4:11 Look at this.

4:11 I mean, thank you.

4:13 So, I I want to start back

4:15 at the beginning because you didn't have a traditional career.

4:18 You didn't go to college.

4:20 You had a lot of um struggles growing up.

4:24 So, can you dive into that, your backstory?

4:26 I'd love Yeah.

4:27 I mean, it's always such a good place

4:29 to start because I think for so many women,

4:32 we kind of project these ideas on one another of what happened,

4:36 what you must have had, you know, what was your start, what was your background.

4:41 And, you know, I grew up in East London, which is like,

4:44 you know, it's the ghetto in London, and I left school very, very early.

4:48 Um, so never went to college.

4:50 And I really had to like kind of I always

4:53 think of myself as someone who was forged in fire.

4:55 I'm the eldest of four girls raised by a single mom.

4:59 So I took a very parental role to my three younger

5:02 sisters and you know nothing about my life kind of was traditional.

5:08 I learned in my early 20s that I was severely dyslexic

5:12 and now I think about like the frustrations that I had

5:15 at school and I can see so clearly that despite actually

5:18 being quite a keen learner like school was just hard for me.

5:21 Like I couldn't wrap my head around the material.

5:24 like math drove me crazy and I acted out because I

5:28 didn't really understand that I had any kind of learning difficulties.

5:32 That just wasn't I don't even think dyslexia

5:34 was so uh discussed back in those days.

5:37 Um but what it meant is that I got to work really early.

5:40 So I was you know I had a paper round,

5:42 I worked in a Delhi, I worked in clothes shops,

5:44 I did every single job always with this dream to be in fashion but I

5:48 did everything and I literally got in there

5:51 and worked my way from the ground up.

5:54 um started my first business in my early

5:56 20s um which was so amazing and interesting.

6:00 I was in that business for 10 years.

6:02 In the middle of that, bought and sold um an agency, started another company.

6:08 So, I'd kind of had three exits by the time I was 31.

6:12 Um and and that was, you know, an interesting journey because I guess on paper,

6:16 you would never have had me down

6:18 as somebody who was going to be an entrepreneur.

6:21 I didn't even know what it meant to be an entrepreneur.

6:24 I had no idea.

6:25 Well, there were no real women.

6:27 I mean, I I guess for me there was Oprah.

6:29 I remember seeing Oprah and and I, you know,

6:32 I I lived by some of her quotes, you know, I literally So,

6:36 I saw that as a woman who was living her life

6:39 on her own terms and making a career in her own terms.

6:42 But for you, how, you know, how did you have the confidence to just,

6:48 and I get this asked a lot, like, how do we start?

6:51 You know, I think people look at you and they think, "Oh,

6:53 she was born with the Kardashians right beside her and that, you know,

6:56 and you had had so many careers before you even

6:59 met Khloe and had started Good American." So when you were

7:02 that little girl and I'm the oldest of four and I

7:06 was terrible in school and you know and and and so

7:09 I kind of had to fight my way into the room

7:11 and and prove my smarts almost in a way

7:14 but but as a little girl what what was it who

7:18 was it what was it that gave you that confidence to say

7:21 I can do that of course I can do that

7:22 I think there were a couple of things that for me looking back and hindsight's

7:26 a fine thing I understood have kind of got me to where I am

7:30 the first thing is to say that my mom raised us on her own

7:34 and you know there are four of us and so it was just a lot.

7:36 She had three kids under five when she was 28

7:40 which to me is kind of unfathomable to even think

7:42 about now but she really gave me this idea

7:45 and she said it and I quote it all the time.

7:47 She said Emma you know you're not better than

7:49 anyone else but nor is anyone better than you.

7:51 And it was a really you know I a I thought it was absolutely the truth.

7:55 I was like nobody's better than me and I never questioned myself.

7:59 So I never had imposter syndrome.

8:01 I never imagined that something was out of my realm of abilities.

8:05 I just thought if I work and work and work and work,

8:08 I will be able to have that thing that I

8:11 could literally work my way out of where I was born.

8:15 And I really had like a lot of self-belief.

8:18 But confidence is something different.

8:20 Confidence comes through doing stuff.

8:22 And what I talk about so much in this book, Start with Yourself,

8:26 this is not a book that's about like here are the prescribed actions

8:29 to get you from A to like a jillionaire because it doesn't exist.

8:33 The fact is that you have to do a lot of stuff.

8:36 You have to make a lot of mistakes.

8:37 You have to lose a lot of money.

8:39 You have to be vulnerable.

8:40 And that's what I'm trying to explain

8:42 to people that actually the confidence comes through

8:45 doing and knowing that the thing that you think might kill you never cures you.

8:49 So you've really got to understand that actually

8:52 all of that fear and the trepidation and the stories that we tell ourselves

8:56 like very very often we're holding ourselves back.

8:59 And so this is what this book is all about.

9:02 At the end of the day we know about the systems that exist.

9:05 We know about the things that will hold us back.

9:08 But there is so much within you.

9:10 And if you can get out of your own way like you'll go really far.

9:13 And that's what I see happening like over and over and over again.

9:17 I tell my children that all the time and I talk about this on the podcast

9:20 that it's a muscle and it's to go after what you want is a muscle.

9:24 Whether it's a girl, whether it's a internship or a job,

9:29 you just have to dare and you're going to fall

9:31 in your face and you get yourself right back up.

9:33 And that's a muscle.

9:34 And it's like these muscles that just like you work out,

9:37 these are muscles in order to get you where you want to be in life.

9:41 Totally.

9:40 And any look at any successful person and you'll see a failure so many times.

9:45 So many failures.

9:46 But even more than that, right,

9:47 I think that we live with stories about ourselves.

9:51 I'm bad at math.

9:52 Uh, you know, I I would never be able to do these things.

9:56 And that starts to become true because you are what you tell yourself.

10:00 And the relationship that you have with yourself is really important.

10:04 And I think that this only becomes apparent the older that you get, right?

10:07 You start to get close to yourself, you start to understand yourself,

10:10 you start to see some of your patterns.

10:12 But the earlier that you can recognize that you are

10:15 actually in charge of so much and it's at your discretion,

10:19 you start to actually, you know, and I learned this in my 20s.

10:22 I was like, "Oh, I'm just going to have a go." Like, if it doesn't work out,

10:27 it probably doesn't matter because people are not watching

10:30 you in the way that you envvisage they are.

10:33 Like, nobody cares about you as much as you care about you.

10:36 I think once you start processing that mindset,

10:39 it becomes apparent that actually you can do quite a lot.

10:43 You've also talked about the fact that we have lived it's changing

10:47 a little bit in this society where everyone's told that you can

10:51 do everything and everyone's sort of the wellness journey and like you

10:54 know that you can just think it and you will become it.

10:57 Uh manifestation vision boards[ __] which by the way I totally agree.

11:03 There's so many things that we've got to dig into that I totally agree with you.

11:06 But that one to me is yes,

11:08 you want to think about what you want to do and it's, you know,

11:11 for me it was a fashion line and then it was a podcast

11:14 and then for you it was all these things that you've done.

11:17 But if you don't back it up by work, work, work,

11:20 work, work, work, work and getting back up and getting back up.

11:22 And I think that that is something that we're

11:24 teaching our children that is is not good for them.

11:27 Well, it's just not useful.

11:28 Here's the thing.

11:29 I wrote a book that people can use.

11:31 I don't want you to just read it.

11:32 I want you to be able to use it because our time is precious.

11:35 And I think that when the the intentions around manifestation,

11:38 and by the way, I'm a huge manifesttor,

11:40 but the intentions around manifestation and vision boarding are great,

11:44 but like ambition has to find you working.

11:46 And so what I talk about in this book is

11:48 holding a vision for yourself and not comparing yourself constantly.

11:53 So when I talk about this this idea of what it means to have a vision,

11:56 it's like how do I want to live?

11:58 What's important to me?

11:59 what are my principles?

12:01 Because it's so easy because we're so bombarded by messages,

12:04 by media, by social media, for you to start judging yourself,

12:08 judging yourself as a mother,

12:09 judging yourself as a businesswoman against all this other stuff that you saw.

12:13 But it's like, is that important to you?

12:14 Is that part of your vision?

12:16 Are those things that actually matter in the grand scheme of your life?

12:20 And so rather than thinking about it as manifestation,

12:23 I think about it like let me hold a vision for my 20s.

12:26 Let me hold a vision for my 30s, for my 40s,

12:29 for my 50s, like what am I trying to do?

12:31 Because we underestimate what we can do in 10

12:34 years and overestimate what we can do in a year.

12:36 So, when you can start to have like a long range vision and say,

12:40 "This is the stuff that's really important to me and I'm going to work towards

12:43 that." And then you kind of break

12:44 it down like that stuff's important like manifestation,

12:47 I can take it or leave it.

12:49 So, I I I love asking this question to anyone that I admire.

12:53 Um but it when you look back at your career,

12:57 was there a person or a moment that changed the direction for you?

13:02 Was there was there you know it might be you know good American

13:08 that first meeting it might be but or or it could be your first job.

13:11 Was there a person or a moment where you look back and you think huh

13:15 if that hadn't happened I don't know if I would be where I am right now.

13:19 Yeah.

13:19 me, you know, which again, I'm the start with yourself girl.

13:23 Like, of course, I'm going to say me because this is the truth.

13:25 I put myself in those situations.

13:28 I got myself to a point where I could make those calls,

13:30 that I could make those things happen.

13:32 And so, I really go, "Yeah, it was me." Not in an arrogant way.

13:37 And again, I think that people find this really,

13:40 really difficult, but it's like it was me.

13:42 you know, over and over again.

13:44 I worked really, really hard and I got out of my own

13:48 way and I made a ton of mistakes and I did it anyway.

13:51 And I feel like I've spent my whole life with my hand up going, I'll do that.

13:54 Like, I'll do that.

13:55 Let me have a go at doing that.

13:57 You know, and I tried and a lot of things didn't work out.

13:59 And so, the book is full of all of the stuff

14:01 that actually didn't work in the way that I hoped it would.

14:05 the stuff that you know where I made big mistakes and took

14:08 bets on myself and then it didn't happen in a way

14:12 that you know you would post about it on Instagram and I

14:15 think that that's equally important because we need more models in the culture

14:18 that are really honest about what it takes to be successful

14:21 and of course I've had a lot of pivotal moments in my career

14:24 where amazing stuff has happened where opportunities have come and the stars

14:30 have aligned and people have helped

14:32 me and incredible staff and incredible resources.

14:36 Like all of that has happened, but I put myself in those situations.

14:40 And so, I think that I've been really,

14:42 really lucky to get out of my own head time and time again.

14:47 And a big part of what I like to talk about

14:49 in this book is this idea of being able to manage your emotions.

14:53 Because when you're in your head and when you are telling yourself

14:57 stories about what you're capable of, it will really hold you back.

15:00 And if you let fear and guilt

15:03 and your emotions contribute to do your decision-m,

15:07 you're going to be in real trouble.

15:08 And we have to as women really stop that.

15:12 Not not that it won't happen, but we have to stop it in its tracks.

15:14 As soon as we we see those patterns and we we hear it happening again,

15:18 we've got to go, that isn't useful, right?

15:20 It's going to happen.

15:21 It's going to crop up.

15:22 You're like, that isn't useful to me in where I'm trying to go.

15:26 Long work weeks and busy weekends can leave you feeling and looking depleted.

15:31 Prolon's 5-day fasting mimicking diet works at the cellular

15:35 level to reset and rejuvenate you from the inside out,

15:39 supporting sustained fat loss, lean muscle,

15:42 metabolism, slower aging, and even glowing skin.

15:46 We've all set health goals.

15:48 Lose weight, exercise more, eat better.

15:50 But without a plan, they often fade.

15:52 Unlike quick fixes, cleanses, or detoxes, it resets at a cellular level,

15:58 delivering benefits that stick with you long after the 5 days.

16:02 Prolon is a plant-based nutrition program featuring soups, snacks,

16:07 and beverages designed to nourish the body while keeping it in a fasting state,

16:11 triggering cellular rejuvenation and renewal.

16:14 No matter the reason, when I'm craving a real reset,

16:18 Prolon is the only nutrition program that works for me.

16:21 I can do Prolon and not feel like I'm starving myself.

16:25 It's convenient, backed by Nobel science, and it works.

16:29 With Prolon, you get everything you need prepackaged and ready to go.

16:34 Each order of Prolon's 5-day program comes with five boxes labeled by day,

16:39 so you know exactly what to eat.

16:40 No prep or planning required.

16:42 Ready for your reset?

16:43 For a limited time, Prolon is offering GMD listeners 15% off sitewide,

16:49 plus a $40 bonus gift when you subscribe to their 5-day program.

16:54 Just visit prolonlife.com/cmd.

16:57 That's p r o l o n l i f.com/gmd to claim your 15% discount and your bonus gift.

17:06 Again, that's prolonglife.com/gmd.

17:11 Since adding kachaba into my routine,

17:14 I've noticed a real difference in my energy.

17:16 It actually keeps me going throughout the day without those crashes,

17:20 which has been huge for me.

17:21 It's a whole body nutrition shake that fits into my real

17:24 life and helps me support my nutrition on busy days.

17:27 It's also helped a lot with digestion.

17:30 Everything just feels more balanced and regular,

17:32 which honestly makes such a difference in how you feel overall.

17:36 I've been loving it post-workout, too,

17:38 because it helps fuel and replenish my muscles with protein and electrolytes.

17:42 So, I feel stronger and recover faster.

17:44 I've also noticed my metabolism feels more supported.

17:47 I just feel more in sync and less sluggish dayto-day.

17:50 And mentally, I feel sharper.

17:51 It's as if my focus and clarity have improved,

17:54 which I didn't even expect, but definitely appreciate.

17:57 Plus, I like knowing I'm supporting my immune system with things like vitamin C,

18:01 zinc, and probiotics, especially during busy seasons.

18:05 What I really love is that Kacava is

18:07 an all-in-one nutrition shake made with high quality ingredients,

18:11 so it simplifies everything for me.

18:13 It's clean nutrition I can take anywhere.

18:16 No fillers, no nonsense, which makes it super easy to stay consistent.

18:19 And it checks all my boxes.

18:21 No artificial flavor, color, or sweeteners.

18:24 non-GMO, no soy, no animal products, no gluten, and no preservatives.

18:29 I just tried Kachava's new coffee flavor.

18:32 And I was honestly not expecting it to taste this good.

18:35 It's super smooth and really rich.

18:37 It actually satisfies that coffee craving without feeling heavy.

18:41 It's like a full balance shake that supports your energy, digestion, all of it.

18:45 And it's made with premium decaffeinated Brazilian coffee beans

18:48 so that you get that bold flavor without the jitters.

18:51 It's just been an easy swap that makes me feel

18:53 a lot better about those everyday I need a little something moments.

18:57 If you're trying to find that balance

18:58 between indulging and actually fueling your body, this is such a good one.

19:03 Treat yourself to the flavor and nutrition your body craves.

19:06 Go to kachava.com code GMD for 15% off your first order.

19:11 That's kac hava.com codemd.

19:16 This episode is sponsored by cotton.

19:19 You know that moment when the weather starts

19:21 to warm up and everything shifts a little?

19:24 You're outside more, making plans, seeing friends,

19:27 and suddenly what you're wearing actually matters again.

19:30 For me, that's when I always go back to cotton.

19:34 It's just easy.

19:35 It's breathable.

19:36 It's soft.

19:37 And it works whether it's hot during the day or cooler at night.

19:41 I don't have to think about it.

19:43 And it's so easy to style.

19:45 And honestly, I've become a lot more intentional about what I buy.

19:50 I don't want a piece I wear once and forget about.

19:53 Cotton pieces just last longer.

19:56 They keep their shape.

19:57 They don't peel.

19:58 They actually get better over time.

20:01 I also care about what I'm putting on my body.

20:04 Cotton is natural.

20:06 It's gentle on your skin, and it's not full of synthetics.

20:10 You really do feel the difference even

20:13 in something as simple as what you sleep in.

20:16 Cotton holds up.

20:18 So whether it's your everyday t-shirt, your jeans, or your bedding,

20:22 it's one of those small choices that actually makes a difference.

20:27 Next time you're shopping, just check the label and choose cotton.

20:31 You can learn more at the fabricofarlive.com

20:35 and follow atdiscovercotton withshopcotton.

20:42 So can you talk about the moment and you know during

20:45 my research and I know you get asked this a lot

20:47 but that meeting to start good American you were you

20:50 had had several careers that got you to that place.

20:54 How how do you feel that everything that you had done before prepared you

20:59 for that and why do you think that that like like walk us through that meeting?

21:02 Thank you.

21:03 Well, you know, I had spent at that point nearly 15 years

21:08 at the intersection of fashion and entertainment and so my job was to work

21:13 with brands and put them together with celebrities or fil in film partnerships

21:19 for product placement for commercials and so I built a reputation of excellence.

21:24 I was really good at being the broker, at being the middle person,

21:28 at seeing what Dior wanted and how to bring Natalie Portman to the table.

21:33 Right?

21:34 Those are things that I uniquely could

21:37 see and could broker and could put together.

21:40 And I had a reputation for doing it.

21:41 And I built a company.

21:42 I had an office in London, an office in New York.

21:44 I opened an office in LA.

21:46 I closed that office in LA because I was really uh off

21:49 my skis and and out of my depth when I did it.

21:52 And something I love to talk about again another mistake.

21:55 So I had put myself in a position where my reputation spoke for itself.

22:00 And actually that was an interesting meeting because it was the first time

22:03 that I was saying do you know what I'm done with this consultant life.

22:06 I'm done with being paid a fee of being paid a percentage.

22:11 I want the whole cake.

22:13 And so Good American to me was like

22:15 the first time that I'd had the opportunity to say,

22:17 you know what, I see an opportunity.

22:19 I understand that women at a certain

22:21 size are really underserved by the fashion market.

22:24 There is a huge opportunity here and I'm going to be the one to solve that.

22:27 And what I'd learned through ITB, which was my company that I went on to sell,

22:32 was that talent was this incredible accelerator to visibility, to getting known.

22:38 It was like the marketing amplifier of everything.

22:42 And you know, when you're in that business,

22:44 you know the best managers and the best agents and the best publicists.

22:47 And at that time, because we're going back now 10 years.

22:51 What year was this?

22:52 This is 200, where are we now?

22:57 I always get it mixed up with my So, we launched a business in 2018.

23:00 I always get it mixed up with my um kids births.

23:04 I know.

23:04 So, I'm like, did was Gray born then or was a good American born then?

23:07 10 years ago, they are exactly because that company is my baby.

23:11 10 years ago.

23:12 And it took us about 12 months of incubating the business.

23:16 And um that meeting happened because I had the ability with my reputation

23:21 and with and and we'll talk about

23:22 reputation because I think it's really important.

23:24 But I had the reputation of delivering excellence.

23:27 And so when I decided to start this business, I could have that meeting.

23:30 I could come into it understanding and knowing what I wanted

23:33 to do and I chose quite possibly the best partners imaginable.

23:37 Yeah.

23:38 And were you nervous?

23:39 Were you not at all?

23:41 You were prepared and ready?

23:42 Because at that point I was so ready

23:44 and I would have started the business anyway.

23:46 You know in my head it was a foregone

23:48 conclusion and I really went into it believing that I

23:52 had something special and I think I was really

23:54 lucky that I found partners that really understood it right.

23:57 They like really got it and they were like this is great.

24:00 Let us like get on board and we'll do this thing together.

24:02 And so we did.

24:03 And then you talked about and I love this because as a former

24:06 fashion designer you launch it and then right away you sell out.

24:10 Yeah.

24:11 And that was disaster.

24:13 Disaster.

24:13 Just so you know, those it is a disaster.

24:17 What did you do?

24:19 Well, you know, it's so interesting because back in then days,

24:21 like we weren't talking about engineering scarcity, right?

24:23 I just wanted to sell and we had massively kind

24:26 of underestimated how much excitement there would be around this brand.

24:32 And again, I remember it so vividly because it was like in the morning,

24:35 you know, it's like the early days

24:36 of or early days for me of understanding Shopify.

24:39 and you're watching the screen, you can see all the customers queuing up.

24:42 You're about to go like, "It's open.

24:44 Come in." And the stock just like went it just like disappeared.

24:48 And it was a matter of just hours.

24:50 And that time, you know, it was like it went so slowly

24:53 in my head cuz everyone was like, "Emma's a genius.

24:55 You're so smart.

24:56 This is going to be huge to maybe

24:59 you underestimated this to like you're an idiot.

25:02 You're not fit to run this company." But even then,

25:05 I didn't think I'm not fit to run the company.

25:08 I was like, "No, I've just got to figure it out.

25:10 Like, I'm going to learn." And I did what I'm good at doing.

25:12 I went and I spoke to competition.

25:15 I literally called other people from other denim companies.

25:18 A to find fabric, but b to say like, "What do you do?

25:21 What are the timelines?

25:22 Like, is what my factory are telling me the truth?" And then

25:25 the best thing that I did um was started to speak to customers.

25:29 And because we had that ability to, you know,

25:32 through Instagram and through the comments

25:34 and through the captions in our, you know,

25:36 again, social social media business wasn't what it is now then, right?

25:41 It was new.

25:42 And so, we were in this constant dialogue with our customers.

25:45 And I just did what I knew how to do.

25:47 I picked up the phone and I said, "Hi, listen.

25:49 I reckon I can get you these jeans in 8 to 12 weeks.

25:52 And if you'll just wait, I promise you they're worth the wait.

25:54 They're so amazing." And, you know, 90% of people were like,

25:58 "All right." like I got a call, you touched base, we get it, we'll wait.

26:02 And it was a glorious lesson in what

26:04 it means to be really there with your customer,

26:07 to really create a relationship and to create a community.

26:10 And I think from that moment, I understood, we didn't call it that then,

26:13 but like community- based marketing was in my head.

26:16 It was like, this is how we're going to do things.

26:18 We're going to be led by our customers.

26:20 We're going to listen to our customers.

26:21 We're going to put their needs first, and we're going to speak to them.

26:25 And then now 10 years later, Yeah.

26:27 and and you have this amazing podcast and you've

26:29 written this incredible book and everybody has to go out,

26:32 anybody that is thinking about starting a business

26:35 or just starting out in anything really.

26:37 I I I think especially for women,

26:39 men should read it too, but especially for women, everyone read it.

26:43 But now we're in this time and in the last

26:46 year where the world has exploded with AI.

26:50 How are you looking at it now?

26:52 How are you hiring differently?

26:54 And what would you tell the young person starting out in college,

26:58 high school, or right even in their early 20s,

27:00 what they should study, what they need to be doing,

27:03 like what advice would you give now?

27:04 Because I know you're a big proponent of AI.

27:06 I've heard you talk about it a lot.

27:07 Huge.

27:07 I'm a huge proponent of AI, but I also think there's two pieces of it.

27:10 Number one, from a business point of view,

27:12 you have to figure out what needs protecting.

27:14 Like what are the things that uniquely deserve and require human touch?

27:19 I'm in a product based business.

27:21 There is no AI that's going to tell me how well a bra is going to perform.

27:25 I need a lady for that or somebody with boobs.

27:27 So like that is one.

27:29 You need some boobs for that, right?

27:29 I need some boobs.

27:30 And that is important to say because you make those decisions.

27:35 You can't allow technologies or advancements to come

27:39 in and dictate the way that you do business.

27:41 I believe in business that you know your principles,

27:44 what you stand for should remain the same

27:47 and everything else gets to transition on the way up.

27:49 So inviting AI into our business is something that we're doing

27:52 thoughtfully to say we believe that we are the best at how

27:58 the marketing happens at having that touch point with culture and what's

28:02 you know uh what is touching our customers and what's important

28:06 to our customers that gets protected product gets protected design and concept

28:10 gets protected and everything else should be lifted up with AI

28:14 but if you ask me if I was like a teenager

28:17 or in college right now I I think the advice is not that different.

28:20 I think it's like learn to be a great learner because it doesn't

28:24 matter if I'm hiring like a 21-year-old kid right now or a 55year-old veteran.

28:29 What I value is flexibility of thought.

28:32 I need you to be able to take what it is,

28:34 you know, and think something different

28:36 tomorrow and adapt to what's happening quickly.

28:39 Right?

28:39 And so you have to love to learn.

28:42 You have to have curiosity.

28:44 You have to have flexibility.

28:45 These are character traits, right?

28:47 that this is stuff that it's like you've either got that or you don't.

28:50 And so I would say it doesn't matter so much like the subject matter.

28:54 It's like care the most, be the most curious, be the most flexible.

29:00 Never think you know everything and stay

29:02 super super open because as things change, we need to be open to that.

29:06 And that flexibility piece is what I love the most because they're

29:09 the people that I see like winning over and over and over again.

29:12 When you're hiring right now, what are the traits you're looking for the most?

29:16 That's one of them.

29:16 always flexibility.

29:18 I think like I love the idea of being a lifelong learner.

29:21 Like I always think about myself as being constantly in learning mode.

29:24 So I don't want you to come from another company and be

29:28 specific in this division and tell me like that's how it gets done.

29:31 That's the only way it can get done

29:33 because tomorrow that's going to be upended, right?

29:36 So I need you to be able to be open and be curious and be constantly learning.

29:41 and those people with the ability to change and to learn and to adapt.

29:46 Like that's what I'm looking for.

29:47 I'm looking for those people that have the muscle

29:50 of being able to change all the time and continuously.

29:55 And what are your favorite AI tools that you're using right now?

29:57 Oh my goodness.

29:58 I mean, first of all,

29:59 it's really interesting like be because I'm like in my heart like a nerd.

30:04 I love anything that can can consolidate data

30:06 for me and then spit results out the other end.

30:09 So right now in kind of merchandising and planning world,

30:12 so again we're in a fashion business.

30:14 When we can use AI to predict like what is next, what is the curve of a product?

30:19 When is it going to hit its peak?

30:21 When is it on the way out?

30:22 How are you buying it?

30:23 Like those things, I mean that's that's

30:25 the work of that's the work of 10,000 humans,

30:28 you know, and I don't even know that they would get it right.

30:30 So that stuff is magical and it's interesting.

30:32 But again, right, I also have to have discernment.

30:35 I also have to say like, do I believe that?

30:38 like is my does my experience has

30:39 my experience supporting what that's telling me?

30:42 So there's always a level of humanness that we need

30:46 to like double check what it's what it's telling us.

30:49 Yeah.

30:49 I mean AI can do so many things but at the end of the day

30:51 it's not perfect and it's you have to you have to human check it.

30:55 You got to human check it.

30:56 Um, so some of the things in your book that really struck me, um,

31:00 you talk a lot about old thoughts and again

31:04 just speaking from the lens of of a woman,

31:06 you know, money, ambition, work life balance.

31:10 What is the biggest of all the points that you

31:12 talk about in your book that you wish would go away?

31:15 Oh god, how long have you got?

31:17 Let me contextualize this a little bit because I think

31:19 it's difficult for people to wrap their heads around it.

31:23 I think that women have been conditioned

31:26 to avoid the exact behaviors that get you wealth,

31:31 that make you successful, that make you an amazing leader.

31:34 And that is not just what we are doing to ourselves.

31:36 That's what the culture has set up, right?

31:38 When we talk about ambition for a man,

31:41 it's kind of like conjures up like this very handsome like man with ambition.

31:46 You know, when you go, "Oh,

31:46 she's an ambitious woman." You're like, "That's a bitch." Right?

31:50 Like facts.

31:51 And so what I'm trying to say is there are all

31:53 of these preconceived notions that if you take that in as the truth,

31:58 it will hold you back.

31:59 And so when I talk about old thoughts, new thoughts,

32:02 it's this idea that you've been told like this is the way that it is.

32:05 And I'm like, here's the better way to think about it.

32:08 I think the money one for me is a big one

32:10 to answer your question because we need women to have more money.

32:15 Money and power are inextricably linked.

32:17 And what we need now in the world is more women in positions of power, right?

32:22 That is just it's not a nice to have, it's a must-have right now.

32:26 We need that.

32:27 And so what I want is, you know,

32:29 money, health, money, the the the money language.

32:33 I want the money education for women.

32:34 And I want it to be okay to say that we want to make a lot of money,

32:39 that we should be paid for our services,

32:42 that we should be well renumerated and paid on a par with any male counterparts.

32:46 That stuff is to me like it's 2026.

32:50 Like why are we even talking about it?

32:51 But we do need to talk about it because going back to AI,

32:54 we know that when a woman says,

32:56 "How much should I be paid for the CMO role at X company?

33:00 Here is my experience and my resume." She gets

33:02 a totally different number that comes up than John gets, right?

33:07 Like that is wrong.

33:08 That is because the information that is being plugged

33:10 in comes from where we are in the culture.

33:12 So we have to do that work ourselves.

33:14 But it starts with us self- advocating.

33:17 It starts with us knowing our worth and getting

33:19 out of our own way to say that money

33:21 is crass or it shouldn't be spoken about or people

33:24 are going to think I'm a[ __] It's like, well, you know what?

33:26 Maybe they will for about 5 seconds until you're being paid what you're worth.

33:29 So, get out of your own way.

33:30 Start with yourself and start with the money.

33:32 You know those days when you finish a workout

33:34 or you're running between meetings and you just need something quick,

33:37 but you still want it to be high in protein and actually satisfying?

33:41 That's when I grab a David protein bar.

33:43 What I like is that they really fit

33:45 into my routine without feeling like a health food compromise.

33:48 They actually taste good.

33:50 I've really been into the chocolate chip

33:52 cookie dough and peanut butter chocolate chunk flavors.

33:55 They have two types of bars, gold and bronze,

33:58 and I switch between them depending on what I'm in the mood for.

34:00 The gold are kind of their hero line.

34:02 They have 28 g of protein, only 150 calories, and zero gram of sugar.

34:07 So, you're getting a really high protein to calorie ratio.

34:11 And I keep hearing it again and again and again that women need more protein.

34:15 The texture is more like a doughy indulgent bar with chunks and crispy bits,

34:20 so it actually feels like a treat.

34:21 And then there are the bronze bars,

34:23 which are newer and a little more dessert-like.

34:25 They have 20 g of protein.

34:28 Also 150 calories and zero sugar.

34:31 The texture is different,

34:32 more of a smooth marshmallow base with layers and a chocolate coating,

34:35 so it feels a bit more decadent if that's what you're craving.

34:38 That's why I always have David protein bars with me.

34:40 And now David is offering our listeners an amazing deal.

34:44 Buy four cartons and get the fifth free when you go to davidproin.com/gmd.

34:50 That's davidproin.com/gmd to get your fifth carton free.

34:55 You can also find David protein bars on Amazon and at local retailers.

34:59 Just use the store locator on the David website.

35:02 Humans aren't perfect, but David is.

35:04 Pelaton is shaping the future of fitness with their brand

35:07 new Pelaton crossraining tread plus powered by Pelaton IQ.

35:12 This isn't just another treadmill.

35:14 It's Pelaton's most elevated piece of equipment yet.

35:17 Designed to give you real-time guidance and endless ways to move.

35:21 Whether you're training solo or alongside your favorite instructors,

35:24 it's truly crossraining reimagined with features

35:27 that make every workout more personal.

35:30 That's exactly where the Tread Plus comes in.

35:32 Pelaton is built for breakthroughs.

35:34 And this machine handles the planning, the motivation, and even the coaching.

35:39 So, all I have to do is show up and put in the work.

35:42 And of course, it's Pelaton,

35:43 which means the community and motivation are unmatched.

35:47 Whether you're running, lifting, or stretching, you know,

35:49 there are thousands of others showing up alongside you.

35:52 And that energy really keeps me going.

35:55 What I love is it's not just about results.

35:57 It's about that feeling when you're really into it.

36:00 When you're not checking the clock or second guessing yourself,

36:02 you're just locked in and letting go.

36:04 Pelaton IQ really leans into that.

36:07 It's almost like having an intelligent strength coach in real time.

36:11 It sees your reps, tracks your movement, and guides you through it so you

36:15 can stay present instead of overanalyzing everything.

36:18 The new movement tracking camera can count your reps and even

36:21 correct your form in real time so you're training safer,

36:24 lifting smarter, and making every single rep count.

36:28 Pelaton is redefining what it means to train smarter.

36:31 And with the new Cross Training Tread Plus,

36:33 you're not just working out, you're leveling up.

36:35 My husband got a Pelaton in our house and he used it all the time.

36:39 And I was a little intimidated by it at first,

36:43 but then I got on it and started pedaling

36:46 and realized that not only can I use the bike,

36:49 but they also have these amazing classes that I can use.

36:52 So now I do yoga, strength training, and the Pelaton bike.

36:56 It's really incredible.

36:57 Let yourself run, lift, sculpt, push, and go.

37:00 Explore the new Pelaton crossraining tread plus at oneplaton.com.

37:05 I want to take a moment to talk

37:07 about something that many women don't realize about pregnancy.

37:10 In the US, about 1 in 10 babies are born prematurely.

37:14 And what's surprising is that half of those births

37:16 happen in pregnancies that had no known risk factors,

37:20 no warning signs, a seemingly normal pregnancy

37:23 that ended with a baby born before 37 weeks.

37:26 And a premature birth isn't always just baby arriving a little early.

37:31 It can mean weeks in the NICU.

37:33 It can mean watching your baby through

37:34 the walls of an incubator instead of holding her.

37:37 It can change everything about those first weeks and months

37:39 and can also have an impact for years after that.

37:42 We know that every additional week in the womb can

37:45 make a meaningful difference for a baby's development and long-term health.

37:49 One of the challenges doctors have faced is that traditional

37:52 screening methods fail to identify up to 80% of preterm births,

37:57 which means most families simply don't see it coming.

38:00 That's why I'm so excited to tell you about the preterm test.

38:02 It's the only clinically validated blood test

38:05 that assesses risk for spontaneous preterm birth.

38:08 It's a simple fingerprint blood test done between

38:12 18 and 20 weeks of pregnancy and it

38:14 measures specific proteins in the blood to see

38:16 if you are at risk for delivering early.

38:18 The results are shared with your provider so you can have a more

38:22 informed conversation about your pregnancy and what care is best for you.

38:27 There's also strong research behind it,

38:29 such as a large trial called the Prime Study,

38:31 which included more than 5,000 women.

38:34 The results showed 56% fewer births before 32

38:39 weeks and 20% fewer babies going to the NICU.

38:43 What those numbers mean is more time in the womb and less time in the hospital.

38:47 So, if you're pregnant, trying to conceive,

38:49 or if you know someone who's expecting,

38:52 this is definitely something worth learning more about.

38:54 You can visit preterm.com.

38:57 That's prerem.com to learn more and talk with your provider

39:03 about whether the pre-term test might be right for you.

39:06 Again, that's pre-term.com.

39:11 I mean, when Dr.

39:12 A and I started our supplement company, we woohoo.

39:16 We we wanted it female founded.

39:17 We wanted it female funded and female founded, which it is.

39:20 And we went out, and this was shocking to me.

39:22 We went out and said, "Okay,

39:25 we want women to," it was a safe round, friends and family first.

39:28 And we said, "We want women to be the investors

39:30 because we want to give them the opportunity to get

39:31 in an early stage companies that men get

39:33 on the golf course." And it was really important to us.

39:36 It was shocking to me how many women had to ask their husband if

39:40 they could invest and and and that we had to bring the the the

39:45 the um initial investment down a little bit.

39:48 So, I mean, it's just so I think that this is

39:50 such an important lesson in this book and and every woman listening.

39:54 I want I do want you we have to start talking about money.

39:57 We're told when we're little like you don't talk about money.

40:00 You're not supposed to I mean,

40:01 I grew up in the south like you were supposed to know if anybody had money.

40:04 No, we need to talk about it.

40:05 We need to talk about how good it is to have it.

40:08 We need to talk about Just because you're making money doesn't

40:12 mean you're not doing something impactful.

40:14 100%.

40:14 And just because you get something doesn't mean that I get less.

40:19 Right?

40:19 Getting rid of that scarcity mindset is the point.

40:22 And knowing your value and your worth

40:25 is absolutely an imperative for every single woman.

40:29 You know, I love supporting other women, but not for free.

40:35 100%.

40:34 Right?

40:34 Like, let's just be honest.

40:36 I'm not going to give you what I've worked for and what I have

40:39 uniquely to bring to a situation because I'm your mate and we're buddies, right?

40:44 You want in in my company, fab, then you should pay for it.

40:47 And I'm going to give you information and I'm going

40:49 to tell you how much I paid for that thing and I'm

40:51 going to explain to you like here's my lawyer and here's

40:53 how I use her and this is how much I pay.

40:55 That that information that men have and speak

40:59 so fluidly about all the time is power.

41:02 It's that right.

41:03 And I think that I learned this the other day.

41:05 I was saying like, how do you get the information?

41:10 Well, as soon as you become vulnerable around money,

41:13 as soon as you say, you know, I'm being paid X,

41:15 and I really think it should be why,

41:17 the person opposite you, the woman opposite you, will open up.

41:20 So, you have to go first sometimes.

41:22 But it's like these conversations are really important because we won't

41:26 get anywhere if we try to keep it all to ourselves.

41:29 It's like we got to share, we got to talk,

41:31 we got to name names, we got to name the numbers, put it out there.

41:34 It's kind of amazing what happens.

41:35 It is amazing when you just And again, I'm a women's porter.

41:40 You're a women's supporter.

41:41 It also starts with that.

41:43 It starts with, you know,

41:44 those of us that are in a place where we've spent years building.

41:48 We got to give the women that aren't

41:50 there yet the opportunities and and the information

41:52 and the information, which is why everybody needs to read this book.

41:56 Okay.

41:56 So, I have a few questions from everybody

41:58 that we always have our listeners or viewers.

42:01 I love listener question.

42:04 What is something that you've changed your mind about?

42:07 I change my mind every day.

42:09 Listen, you have to be open-minded.

42:11 Um, what have I changed my mind about?

42:15 Uh, I don't know if I've changed my mind, right?

42:20 But I do think that we're misguided when we

42:24 think that it all has to come from women, right?

42:27 Like you mentioned earlier, like we wanted women on our cat table.

42:30 We wanted women to have the ability to invest.

42:33 I'm like, yes, absolutely.

42:34 We do want that.

42:35 There's also like a lot to learn from men.

42:37 A lot.

42:37 And I like to have men on my podcast because I think that they have a a fluency

42:42 and a fluidity in talking about money and we have a lot to learn from them.

42:47 What is the one failure that was the best for you?

42:52 Failing my first time in LA because it gave me the ability to come

42:56 here and start Good American with a perspective of what I didn't know.

43:02 And I I had a company that I was doing

43:06 really well in London and doing really well in New York.

43:08 And I was like, I'm going to go to LA and do exactly the same thing,

43:12 export my business model to a new place,

43:14 taking totally for granted that like everybody knows celebrities here.

43:18 Like you go to school like with Beyonce's kiss or whatever it is, right?

43:21 And so my unique way of like doing things and partnering people,

43:25 they were like, "What are you talking about?

43:26 Like I've known that lawyer forever.

43:27 I can just do that thing myself." So that was a huge learning for me.

43:32 But then, you know, within the mistake are like 20 other small mistakes, right?

43:36 the way that I hired, the way that I,

43:38 you know, understood different parts of my business.

43:41 And so that was really useful for me.

43:43 And because I am like a very reflective person, I reflected on that a lot.

43:49 And kind of six or seven years later when I started Good American,

43:52 I was like, "Oh, remember like remember what doesn't work here.

43:56 Remember that this place is a community.

43:58 Remember everybody, you know, LA is, you know,

44:02 from the outside you think of it like a big place.

44:04 It's a very small place.

44:05 It's a small place.

44:06 Everybody went to school together.

44:08 They all are in communities and you can't be part of that.

44:12 And if you come here thinking that you're

44:14 going to be part of that, you will fail.

44:16 Yeah, I totally agree with that.

44:18 It takes a minute in LA.

44:19 It does.

44:20 You know, you have to find your second the best in the world

44:24 and the most golden people, the most like,

44:26 you know, I work with mostly people from LA,

44:29 but it takes a while to and I think that you could say that about any new place.

44:34 Like it is not the same doing business

44:37 everywhere in the world and you have to adapt.

44:39 What is a trait that you cannot work with?

44:45 Again so many arrogance, ignorance, you know,

44:50 people that think they know too much.

44:51 Like I again as somebody that is just like always learning,

44:57 I can't imagine somebody that thinks they know it all.

45:00 I think I have something to learn from everyone.

45:02 Like from the man doing the lights to the man on the laptop

45:06 like to the girl holding the like it's like everybody has

45:09 their own unique experience and if you don't think that you can

45:12 learn from every person in the wrong room there's something wrong with you.

45:15 Yeah.

45:15 I love that.

45:17 So as we close I want to say if that little girl

45:21 in London could see you now what would she be the most surprised about?

45:28 or would she?

45:30 Maybe she wouldn't.

45:31 Little Miss Arrogant over here.

45:33 Um, she'd be so surprised.

45:35 You know, I always have like we don't

45:36 have yearbooks in in England, but if we did,

45:39 like I would have been the most likely to succeed because again,

45:42 I never tried to hide it.

45:44 I never tried to say, you know, like I like just, you know, want to be happy.

45:48 It's like I wanted a big life and I wanted a big

45:52 career and I was so willing to do the work to get there.

45:56 Nobody ever handed me anything.

45:58 Nobody ever said like, "Here's your leg up.

46:01 It was really about me kind of carefully crafting and working

46:06 and adapting and learning and just like going step by step.

46:11 You know, I've had a job since I was 12.

46:13 Like a job of some description and I'm in the office 5 days a week.

46:18 There is no choice.

46:19 You know, it's like that's just what I

46:21 do." And so I don't know that I've surprised

46:23 myself so much as uh the little girl

46:27 would just be extremely proud of me right now.

46:30 And then for the mothers that are listening,

46:32 how are you raising your children differently than you were raised?

46:37 You know, I um my kids are enormously privileged by comparison, right?

46:46 Um, and I don't think that it's my job

46:48 to go out and engineer hardships for them.

46:51 Um, but I do believe that it's really important that they find their thing.

46:58 So I with my kids, you know, it's like I don't care what they do,

47:03 but I need them to care deeply about one thing.

47:07 Like whatever your thing is, and I really really don't care,

47:09 but I need you to give a[ __] about something.

47:13 And so when I think about my kids, I am uh I'm like a pretty routined person.

47:19 That's our life.

47:20 Like we have to be.

47:21 Um and I am I'm not strict, but I'm pretty firm.

47:26 You know, that's who I am as a person.

47:28 And I'm really raising them to care about something, to have a consideration.

47:34 You know, when you're raised in East London,

47:35 you have a very kind of high moral threshold.

47:41 Like that's like, you know, it's like you do what you say you're going to do.

47:45 You tell the truth.

47:46 You come through on your promises.

47:48 Those things are important.

47:49 Like integrity is important to me.

47:51 And then I need you to just care the most about something.

47:54 How old are they?

47:54 That's all.

47:55 They are 12 and nine and four and four.

47:58 And they are literally like the cutest little things in the world.

48:02 I miss those babies.

48:03 In the world.

48:04 I mean, honestly, I miss those babies.

48:05 You know, it's so interesting because I um I just came back from from Hawaii.

48:09 We were there for spring break and I um I'm very

48:12 aware that I'm in the best moment of my life right now.

48:16 Like I'm very aware.

48:17 I'm like kind of doesn't get better than this, you know?

48:19 Like the 12-year-old is like still in love with me

48:22 and the little ones need me a lot, you know?

48:25 No one's asking for like friends on their vacation yet.

48:27 Like they want to be with their parents.

48:29 And I am so I have such a a a strong

48:32 awareness for how wonderful life is right now.

48:36 And so I really am someone that like literally stops

48:39 to smell the roses because I know life on the other side.

48:42 I know life when it's hard and when it's bleak

48:45 and when you're not seemingly moving in the right direction.

48:50 And so in as much as I like to acknowledge those times and remember

48:54 what that has been like for me and I know that that comes back,

48:57 I think it's important to like acknowledge like when things are good.

49:01 like it's like I worked very hard to have the life that I have

49:05 now and I'm going to enjoy it and I'm going to keep working for it.

49:10 Um but yeah, I have a a deep appreciation for this moment right now.

49:15 It's it's they're glorious these ages.

49:17 They're and it just gets better and better, different and different.

49:20 It's open more and more different.

49:21 It's more and more different.

49:22 More and more different.

49:23 They don't need you less.

49:24 That that I know.

49:25 So, and then my last question is what's next?

49:27 So, you have this amazing podcast.

49:29 You have just launched this incredible book that everybody I mean really anybody

49:34 even if you have no idea what you want to do with your life.

49:37 Yeah.

49:37 I think it's actually even better if you have no idea.

49:40 And you know what I love like I started the podcast Aspire with Emma

49:45 because people always ask me about

49:47 mentorship and it's impossible to mentor everyone.

49:50 And I think think that I I was mentored by Oprah.

49:53 I was mentored by the books I could get my hands

49:55 on by any boss that was like in my vicinity.

49:58 I would watch them.

49:59 I would write things down that they said.

50:01 And I love this idea of being able to unpack people's journeys

50:06 of being able to really like delve in and ask the questions,

50:10 you know, cuz people don't gloss over the details.

50:13 They're like, so yeah, then I started this like soft drink brand and I'm like,

50:16 how like how do you make a soft drink?

50:18 Like what do you mean?

50:19 Where'd you get the cans from?

50:20 What are the ingredients?

50:21 How much did it cost you?

50:22 And you know, how did you raise finance and on what terms?

50:25 And so I'm trying to really go deep

50:27 in those things because I really believe that, you know,

50:31 talent is fairly evenly distributed.

50:33 Opportunity isn't.

50:34 And so I like that idea of being somebody's opportunity of them

50:38 listening to this podcast and getting a fire in their belly and going,

50:42 I'm going to have a go at that because I heard

50:44 Emma having a conversation with this incredible woman that transformed her life.

50:48 And so I'm trying to put some

50:50 of my energy there because I I genuinely think it's

50:53 important once you get to a place to figure

50:56 out like how do you share what you know?

50:57 How do you get it out there specifically

50:59 for women because I think women digest information differently?

51:03 And we want to understand the stories and we want to understand the heart there,

51:07 but we also want to do the action.

51:09 And so I would love it if because of something that somebody

51:13 heard me say or write or do that a woman was like, I'm going to have a go.

51:17 I'm gonna start that thing.

51:18 We're gonna do it.

51:19 I love it.

51:19 This has been amazing.

51:21 You're just the best.

51:22 You're the best.

51:22 Okay, everybody, please run, run, run, run, run.

51:26 Go.

51:26 By the way, your podcast, too.

51:27 I know I said.

51:28 Thank you, my darling.

51:28 I'll take it.

51:29 But it I listen to every single episode.

51:31 I love biography.

51:32 Same thing.

51:32 I love to learn and understand how did you get from A to B because

51:36 your story is perfect.

51:37 You didn't start with a silver spoon.

51:39 You didn't start with a father that did it.

51:41 You just started with yourself.

51:42 So, please, please, please go out and get this book.

51:45 Start with yourself.

51:46 You are just the best.

51:47 Thank you so much for coming on.

51:49 Thank you so much.

51:50 So that was incredible.

51:52 Please, please, please go out and grab this book.

51:55 Anyone that has a vision, a dream, that's thinking about starting over,

51:58 that's thinking about starting doing anything, go read this book.

52:02 Start with yourself, a new vision for work and life by Emma Greed.

52:05 She is the ultimate girl boss and I love this episode.

52:10 Make sure that you subscribe to our newsletter

52:12 on gmdpodcast.com and you can find us on Instagramsdpodcast.

52:18 Thank you so much for being a CMD

52:20 viewer and listener and we'll see you next time.

52:28 Thanks so much for joining us today on GMD.

52:31 If you want to own your own health,

52:33 a good place to start is by following us on social media at shemdodcast

52:38 and by subscribing to our show on YouTube or wherever you get your podcasts.

52:44 For takeaways from today's episode, visit our website shemdpodcast.com.

52:49 We'll see you next time on CMD.

52:52 This podcast is for educational and entertainment purposes only.

52:56 It is not intended as a substitute for a physician's medical advice.

53:00 You should regularly consult your medical provider

53:02 in matters relating to your own health.

53:04 Even though we share our honest beliefs on GMD,

53:07 some of the products and services we

53:09 discuss may involve sponsorships or paid advertising.