I Created a $1,000,000 Brand Using AI

Higgsfield AI

0:06 Hi everyone.

0:07 HICKS FIELD JUST DROPPED THE CRAZIEST MARKETING

0:10 model out there and it's absolutely mind-blowing.

0:13 You can create so many things [music] with it.

0:15 For example, us.

0:18 You can make us try your brands.

0:20 Unbox your products.

0:20 [music] Even review them.

0:23 Wow, I'm obsessed.

0:25 But that's not even the craziest part.

0:27 You can make creative videos like this.

0:35 [music] AND NOW MARKETING WILL BECOME more affordable than ever.

0:41 LET ME INTRODUCE [music] YOU.

0:44 HICKS FIELD MARKETING STUDIO.

0:49 HI, I'm Adil.

0:50 And in this video, I'm going to show you

0:52 how I use AI to run my own marketing agency.

0:54 [music] Nanabanana Pro for generating brand assets,

0:57 Soul for designing the product,

0:59 Claude to write better prompts, and the best part,

1:02 combining it all together in Hicks Field Marketing Studio to generate

1:05 the most viral ads that are actually working in 2026.

1:09 From UGC to professional commercials.

1:11 Quick proof that this actually worked before we start.

1:13 The founder of this brand, Off Culture,

1:15 built this entire e-commerce store on Hicks Field Soul.

1:18 Every product shot on this website is AI.

1:20 [music] He ships from Asia to the US and Europe

1:24 and has never set foot in the factory for a photo shoot.

1:28 [music] I mean, just take a look at these.

1:30 That's where this is going.

1:31 And today, I'm building a clothing brand called Hicks,

1:34 obviously, and creating everything for it.

1:36 Brand assets, [music] product photos, commercials, UGC videos, and a lot more.

1:42 But remember, this workflow works perfectly for any niche, not just clothing.

1:45 And make sure to stick around cuz at the end,

1:48 you will get a chance to win some free merch that we design right in this video.

1:52 Let's get into it.

1:53 Step one, invent a brand.

1:55 Before we make a single ad, we need a product.

1:58 And before we have a product, we need a brand.

2:00 Let's start with the logo.

2:01 Instead of going in blindly, I'm going to leverage Claude.

2:04 My prompt [music] is pretty simple.

2:05 Give me a prompt for a logo for a fashion brand called Hicks.

2:09 Accent color, flat vector, and minimal.

2:12 Make sure to keep your logo memorable, not clever or complicated.

2:16 Think of Adidas.

2:18 It's just three stripes.

2:19 For Nike, [music] it's a check mark.

2:21 For Apple, it's an apple.

2:22 Next, I'm bringing this prompt into Soul Cinema and generating four images.

2:26 I can afford to experiment here since

2:27 the four images only cost me half a credit.

2:31 All right, so we got four images and all of these look nice,

2:33 but I like the last one the best.

2:36 The only thing is that the text is a little too small for me,

2:38 so I'm going to bring it over to Claude and ask it to change [music] it.

2:41 So, I'm just going to ask for a prompt

2:43 to make the text bolder and slightly tilted.

2:46 Now, I'm taking that prompt back to Hicks Field,

2:48 [music] but this time, instead of Soul Cinema, I'll be using Nanabanana Pro.

2:52 I'm going to drag in our original image, paste in the prompt, and generate.

2:56 [music] Yeah, this works a lot better.

2:59 Now, I'm going to throw this into Notion [music] to keep things organized.

3:02 I also have a checklist of things here

3:04 that we need to create for complete brand,

3:06 so we can keep track of what's happening.

3:08 For the color palette, don't just pick the colors that you like.

3:11 Certain colors invoke certain emotions and signal certain categories.

3:15 So, do your research and pick the ones

3:17 that will give you the most advantage in your niche.

3:19 I'm actually going to cheat a little

3:21 and just use the Hicks Field colors for this.

3:24 I also want to create the logo [music] in different variations.

3:26 We'll need this in the later steps.

3:28 So, back in Claude, I'm just asking for [music]

3:31 a prompt to create three different variations of this logo.

3:36 Now, back in Nanabanana Pro,

3:38 I'm pasting in that prompt and dragging in our final image.

3:44 All right, we got our logo in three different versions,

3:46 monogram, icon, and horizontal look up in two different colorways.

3:50 This is all we're going to need to build our brand.

3:53 On to the next step.

3:54 Step two, create the products.

3:56 All right, we have the [music] branding.

3:57 Now, we need the product.

3:59 And the best part is that I don't need to go anywhere to design [music] those.

4:02 Just Soul Cinema and Hicks Field.

4:04 And again, to keep things organized,

4:05 let's go back to our Notion page and make a list of things we need to generate.

4:10 T-shirt, pants, jacket, shoes, sunglasses, [music] and lastly, packaging.

4:21 All right, let's get started with the most popular item, the T-shirt.

4:25 [music]

4:25 I'm going to leverage Claude for this again.

4:27 I'm asking for a product mock-up

4:28 for an oversized jersey with black shoulder panels,

4:32 black side panels, and I want this on a white background.

4:37 Now, I got this really long prompt.

4:39 I'm going to bring that over to Soul Cinema and generate a couple images.

4:44 All right, I like this one the most.

4:45 It looks pretty stylish and something I'd actually wear,

4:48 but the logo clearly doesn't work for us.

4:51 It's a pretty easy fix though.

4:53 I'm just going to drag that over to Nanabanana Pro and update the logo.

4:58 All right, the icon does look better, but it's still a little too big.

5:02 So, let's just ask it to make it smaller.

5:08 All right, the next one is the jacket.

5:10 I want this item to be the most vibrant and memorable.

5:12 Every brand has that one item.

5:14 For Hicks, it's going to be the jacket.

5:16 [music] The moment people see it, they have to know it.

5:18 Once again, back in Claude,

5:20 I'm going to ask for a detailed prompt for the idea I have in mind.

5:24 Generate [music] a product mock-up for a neon

5:26 yellow and black puffer jacket on a white background.

5:31 All right, we got a couple nice options, but I like this one the [music] best.

5:35 Let's put our Hicks logo on it.

5:37 Same pipeline, Nanabanana Pro, [music]

5:39 uploading our logo, and asking it to change it.

5:42 This is the same flow for pretty much

5:43 all the clothes I'm generating in Soul Cinema,

5:46 getting a couple nice options, picking the one I like best,

5:49 and then using Nanabanana Pro to [music] sub in our logo.

5:52 All right, next are the shoes.

5:54 Back in Claude, I want a product mock-up

5:56 for a black and then I'm dropping in our hex code.

5:59 I want trail sneakers, the Hicks logo on the side panel and outsole.

6:05 Uh this time, I want a four-view reference sheet on a white background,

6:09 so I'll be using Nanabanana Pro.

6:10 All right, there we go.

6:11 We got our shoe from four different views,

6:13 side view, top view, bottom view, and back view.

6:17 These look clean.

6:18 The best testament for design is if it's something you want to wear,

6:21 it's something worth selling.

6:23 And these definitely [music] are something I want to wear.

6:26 Okay, we just need two more items before we move on to generating the full ads.

6:31 [music] Those items are pants and sunglasses.

6:32 For the pants, they have to match the T-shirt and the jacket.

6:34 [music] But the issue is that the jacket is

6:37 very bright and colorful and the T-shirt is very simple.

6:41 [music] So, let's try and do something in between.

6:43 Back in Claude, I'm going to ask for a prompt for black [music] baggy pants,

6:49 but I want straight lines on the sides matching the brand's hex color.

6:54 All right, and let's take that prompt and try generating in Soul Cinema.

6:57 [music] Oh, yeah.

6:59 These look perfect.

7:00 Honestly, make anything baggy and it's going to look fantastic.

7:05 [music]

7:04 Let's not forget to put our Hicks logo on it.

7:07 Back to Nanabanana Pro, input other pants and the logo.

7:13 All right, the pants are locked.

7:15 And finally, our last fashion piece, the sunglasses.

7:17 Actually, [music] could you guys put them on me just for this part?

7:20 Oh, yeah.

7:21 This is much better.

7:23 Same workflow, back in Claude,

7:25 I want a prompt for sunglasses and [music] our brand colors.

7:29 All right, after a few iterations with that prompt, I landed on these glasses.

7:34 [music] And the last thing we need is to add our logo back into the image.

7:37 And there we go.

7:37 These are sunglasses.

7:38 It's got a nice gradient from our green to the black,

7:42 and it has our logo on the side.

7:44 This is the final item locked.

7:47 All right, the final item is locked.

7:49 Let's move on to the ads.

7:50 Step three, create the ads for your brand.

7:53 For this, we'll be using Marketing Studio.

7:55 Here, we have a bunch of presets to select from.

7:58 UGC, tutorial, unboxing, hypermotion, product review, TV spot, wild card,

8:04 UGC virtual try-on, and even the pro virtual try-on.

8:08 Now, these presets are not random.

8:10 They were built around the most popular digital

8:12 ad formats that are actually working in 2026.

8:15 Meta ads, social media content, website [music] visuals,

8:19 professional commercials, the formats people are actually spending money on.

8:23 Let's start with the social media content [music]

8:25 and generate the ads that just work the best for it, UGC.

8:28 In real life, a single UGC video can cost you anywhere from $200 to $500.

8:33 Here, it's less than five bucks.

8:35 First, we need to upload the product.

8:37 Now, I could create it manually,

8:39 but I have a website that I white-coded with all our images,

8:42 so I'm just going to paste [music]

8:43 in the link and create the product automatically.

8:46 Now, our product is done scanning, so I'm going to select it.

8:50 Next, we need to upload an avatar.

8:51 Now, there's a lot of presets to choose

8:53 from, but I'm actually going to create my own.

8:56 So, I'm going to click upload, drop in our image.

8:59 This is Lulu from our most successful Hicks Field Original Series,

9:03 How Brands [music] They Can Check Out Right Here.

9:06 I'm going to give her a name, Lulu, and create avatar.

9:11 [music] All right, now that we have our product and the avatar,

9:13 I don't even need a prompt.

9:14 I'm just going to hit generate.

9:16 Okay, I got the full Hicks set.

9:18 Hold up.

9:20 Wow, this jacket is loud in the best way.

9:24 Pants fit crazy comfy and the kicks match perfectly.

9:30 I'm obsessed.

9:31 All right, just look at that.

9:33 You managed to scrape every single item from the website,

9:35 [music] the jacket, the pants, the T-shirt.

9:38 And the best part is that it put all those items on her.

9:42 The logos stay consistent.

9:43 We got the the sunglasses and the kicks.

9:46 I mean, it just doesn't get any more real than this.

9:49 All right, so that was just a preset without any prompts,

9:51 but here's how you can get even better results with just a little bit

9:54 of of I've spent four hours training

9:57 a cloud skill to generate the most viral ads.

10:00 I'm going to leave a link to it in the description.

10:01 [music] And here's how you can use it.

10:03 In cloud, click customize, create new skill, this plus icon, create a skill,

10:10 upload a skill, and just drag and drop the file from the description.

10:14 Now, every time you use the skill, you're going to get a very detailed prompt

10:17 to get the best results with Marketing Studio.

10:19 And here's an example.

10:21 I'm going to drop in our avatar,

10:23 [music]

10:23 our image, and ask for a prompt for a viral video.

10:29 Next, I'm going to bring that over to Marketing Studio,

10:32 select pro virtual try on for the preset, and then drop in our prompt.

10:41 [music] [music] Oh.

10:54 Just look at that.

10:55 The glasses are clean.

10:57 And they even kept the logo on the sides.

11:00 All right.

11:02 That is a nice transition.

11:04 Man, she looks so badass.

11:06 Just think about how much this would take you to edit in real life.

11:10 Here, it took about 2 minutes.

11:12 And this cloud skill works not with just professional videos,

11:14 but also more casual and UGC videos.

11:17 And here's an example.

11:18 I just want a viral UGC video with my avatar and [music] this product.

11:26 Now, back in Marketing Studio, for the preset,

11:28 I'm going to do UGC try on, pasting this prompt,

11:33 select Lulu and our product, and hit generate.

11:41 [music] [music]

11:52 That's it.

11:52 All right, she starts off in her outfit from Hellgrind.

11:56 Got the t-shirt, pants, [music] the jacket.

12:00 Again, the logo's staying consistent.

12:03 The kicks are there.

12:05 We got the Oh, yep, we got the glasses.

12:07 And that's [music] it.

12:09 What makes this a lot more real and lively is the guy in the background.

12:12 You can kind of see the the reflection in the back.

12:15 [music] I just love this video.

12:17 Now, before we change avatars, let's do one more with Lulu.

12:20 This time I'm going to do pro virtual

12:21 try on, and for the product, just the glasses.

12:29 [music] [music] All right.

12:42 [music] The glasses look clean.

12:43 The logo stayed consistent.

12:45 They gave her a really nice plaid coat to keep it chic.

12:50 Also, the music is built in.

12:51 I didn't have to upload this.

12:53 Just look at that.

12:55 [music] And a nice clean pack shot at the end.

12:56 This is production ready.

12:58 I could upload this to my social media or run target ads.

13:01 No editing, no post-edit [music] music.

13:04 Perfect.

13:05 All right.

13:06 And for a more professional and high-end look,

13:08 let's try the next preset, hypermotion.

13:11 Here, I'm just going to select the t-shirt and no avatar this time.

13:15 No prompt, and just hit generate.

13:23 [music] All right.

13:34 Looks like we're getting an element-by-element assembly.

13:38 [music] We got the side panels, the color, the logo,

13:45 and a nice clean pack shot at the end.

13:48 [music] Just look at that.

13:48 For how little effort we put into this, this is very impressive.

13:53 Just think about how many videos [music] you can batch at once.

13:56 I mean, for your t-shirt, for your jacket,

13:58 for pants, just generate a ton of videos,

14:01 run a ton of ads, and get [music] a ton of sales.

14:04 And just to prove how easy and consistent this is,

14:06 let's do one more with the same preset.

14:08 I'm going to select the jacket this time.

14:11 For the prompt, you can put in literally anything.

14:13 For example, let's do [music]

14:15 a stress test of this jacket with natural elements.

14:22 [music] Okay, we've got the product reveal, the logo, the zipper.

14:39 Oh, the first one is snow, then fire, water.

14:45 Even sharp objects can't get our jacket.

14:47 Look at that.

14:48 [music] And clean pack shot at the end.

14:50 If anyone asked me how durable my jacket is, I'm sending them this video.

14:55 [music] All right.

14:56 And let's do one more with a hypermotion preset,

14:58 but this time it's not the product, it's the [music] logo.

15:01 So, I'm going to drop in our logo, select the preset,

15:04 and then ask for a logo creation with comet tail, and hit generate.

15:18 [music] Okay, we're in outer space.

15:23 We've [music] got the comet.

15:25 Very dynamic.

15:27 The logo looks clean.

15:29 And we've got Hicks at the end.

15:31 Okay, if I have any motion designers out there,

15:34 leave in the comments how much you would charge for an animation like this.

15:38 [music] Okay, we've generated quite a bit of content.

15:39 Now, let's see where it actually fits in.

15:41 Social media.

15:42 Social media presence is very important for any brand [music] because

15:45 most of us spend the majority of our time on social media,

15:49 and that's where we discover most brands.

15:51 And again, the better your social media presence,

15:54 [music]

15:53 the more people trust your brand, and the more they purchase.

15:56 So, let's double down on that and create more content.

15:59 [music] Back in cloud,

16:00 I have an idea for a really fun TikTok or an Instagram reel.

16:05 So, it's a guy skating.

16:08 Clothing appears one by one on screen, and gets magically put on him.

16:15 All right.

16:16 Now, I'm going to copy that prompt, paste it back into Marketing Studio,

16:21 select [music] I feel like pro virtual try on fits this theme.

16:27 Now, for the avatar, [music] we had Lulu.

16:29 Next, we're going to use Rocco, also from Hellgrind.

16:32 Uploading the avatar, [music] naming him.

16:38 All right.

16:38 Now, we select the product, the avatar, and hit generate.

16:42 Without AI like Pixel Marketing Studio,

16:44 [music] you just can't keep up with other brands.

16:46 Because while you're out there spending

16:47 days on shooting and editing your videos,

16:50 other brands are leveraging AI to make [music] hundreds

16:52 of piece of content and growing their sales exponentially.

16:56 I mean, just take a look at this.

17:07 We got to show off every item of our collection in a unique way.

17:11 This is the kind of content [music] that makes you stand out.

17:14 And my favorite part is that with AI,

17:15 you can make content that would be practically impossible to shoot in real life.

17:19 For example, here's my next idea.

17:21 A guy levitating in the clouds in the full Pixel outfit.

17:26 I'm going to bring that over to cloud and enhance it.

17:30 [music] Now, back in Marketing Studio, I'm going to select wildcard.

17:32 This preset is really good at generating really unique and creative videos.

17:36 For the product, I'm going to select the whole fit,

17:39 and the avatar, we'll keep Rocco.

17:42 Pasting our prompt and [music] generate.

17:51 [music] Look at that.

18:01 It even kept the logo on the sole of the shoe.

18:04 [music] We got the full fit, the jacket, the pants, the shoes.

18:09 There's a logo on the back if Yep, got the logo on the back,

18:12 too, [music] as well as in the front, the glasses.

18:16 This is what I mean when they say,

18:19 [music]

18:18 "Make your content fun and creative." We got to show off

18:20 the whole fit while making it interesting [music] to look at.

18:24 Okay, before we move on to the next use case,

18:26 let's do one more with the wildcard cuz this is easily my favorite preset.

18:31 [music]

18:30 Back in cloud, let's describe my idea.

18:32 So, I want this guy running to the side,

18:36 and the background changes with a swipe motion.

18:41 [music]

18:40 All right.

18:41 Now, we take that prompt, bring it back to Marketing Studio.

18:46 The character and the product stay the same, so does the preset.

18:49 [music] We just hit generate.

19:07 Okay, we're on the rooftop.

19:09 Now, on a court playing basketball.

19:12 There's a guy on a skateboard.

19:14 I mean, the transitions are really clean,

19:16 and he's [music] reacting naturally to the environment.

19:19 This is very impressive.

19:20 Definitely go check it out.

19:21 The link is in the description, and start with the wildcard.

19:25 This is the preset that will impress you the most.

19:27 All right.

19:27 Marketing Studio isn't only good for social media.

19:30 You can also create professional, high-budget commercials.

19:33 And the best preset for this is TV spot.

19:36 Now, I could go in blindly,

19:38 but I actually prefer to play around with my own idea.

19:41 Okay, back in cloud, I'm going to describe my idea.

19:43 So, a guy walking towards the camera.

19:47 Everything beside him is black and white.

19:50 Crowds blur past uh long exposure.

19:54 And I also want cuts with fast negative inward flashes.

20:00 All right, now we take that prompt back

20:02 to Marketing Studio for the preset let's do TV spot.

20:07 Product is going to be the whole fit.

20:10 And for the avatar let's go with one of the presets, Malik.

20:15 And hit generate.

20:18 [music] [music] [music] All right, we got the full set.

20:33 He's walking very confidently.

20:36 And it's doing exactly what we wanted.

20:37 We got the blurs in the background, quick flash cuts.

20:40 [music] I mean, this is production level video.

20:43 Could go up on the website.

20:44 We could run it as a commercial.

20:46 Just think about [music] how much time and money

20:48 this would cost you to get the model,

20:51 to potentially even block off the entire street, and [music] get the crew going.

20:55 Here it took us again just a couple minutes.

20:58 All right, so what do we have so far?

20:59 We have the full product collection,

21:01 some UGC videos, even some professional commercials.

21:04 Now, there's still a couple things missing.

21:06 We need some pictures for our social media and packaging [music] for the brand.

21:10 So, let's get those out of the way.

21:11 Now, for social media images,

21:13 I've also trained a cloth skill to make my [music] and your life much easier.

21:17 All you got to do is install it

21:18 and now you can drop in any characters, your clothing, [music]

21:22 and then ask for a viral social media post.

21:27 Now, I'm bringing that prompt over to Nine of Nine and Pro.

21:31 Dropping in our character, our prop sheet [music] for the clothes.

21:36 For the aspect ratio,

21:37 I'm going to do 3 by 4 cuz that's the Instagram [music] post aspect ratio.

21:42 And you might have noticed that Lulu is going to be our brand ambassador,

21:46 so she's going to be on all the images.

21:48 And just like that, we filled our Instagram page with a bunch of images.

21:51 I'm going to leave all the prompts

21:52 in the description as well as the cloth skill.

21:55 Next, we need some images for our website.

21:57 So, let's generate some professional studio pictures.

21:59 [music] Nine of Nine and Pro does pretty well with studio lighting,

22:02 so we don't need to bother with a long prompt.

22:05 So, I'm just going to ask for a professional studio picture,

22:08 [music] uh model wearing all of these clothes, monochromatic background.

22:15 Let's do side profile view.

22:18 For the input, I've uploaded every piece of clothing individually [music]

22:21 and it did a pretty fantastic job putting them all on the model.

22:25 I mean, this is ready to go on the website.

22:27 If Lulu and Rocco are our ambassadors, [music] maybe have them on the website.

22:32 Let's try that.

22:33 I'm going to drag and drop this image back into Nine of Nine and Pro.

22:38 Upload our character sheet for Lulu and then

22:40 just a super simple dumb prompt, change the girl [music]

22:45 in image one into the girl in image two.

22:49 Keep the outfit.

22:50 Boom.

22:51 Okay, there we go.

22:52 That's much better.

22:53 And let's do the same thing with Rocco.

22:56 Just instead of changing to girl,

22:58 we'll say change [music] into this guy and upload the image.

23:02 And boom.

23:04 As a bonus, any brand [music] needs packaging because packaging is

23:07 the first thing the customer sees when they get the product.

23:10 [music]

23:10 And the better that experience, the more likely they are to purchase again.

23:13 So, let's design it together.

23:16 [music] Again, I'm opening up cloth for this.

23:17 I'm going to drop in our logo and then ask for [music]

23:22 use the provided logo to design

23:24 a premium packaging concept for a clothing collection.

23:29 And let's call it something cosmic like Quantum Cosmos.

23:35 [music] Now, we take that prompt, bring it over to Nine of Nine and Pro.

23:38 Upload the logo as reference and hit generate.

23:42 All right, there we go.

23:43 We got a nice [music] gift bag with our logo on it,

23:47 uh the collection name, as well as a a box that the clothes come in.

23:52 Now that we got ourselves some nice packaging,

23:53 [music] let's generate some UGC unboxing.

23:57 For this, in Marketing Studio, I'm going to select unboxing for the preset.

24:01 For the product, we're going to go with the pants and for the preset,

24:06 let's do Rocco again.

24:08 Now, over here you can upload additional assets

24:10 and that's where we're going to drop in our packaging.

24:13 And no prompt again, just hit generate.

24:16 Okay, it's here.

24:18 The Velocity Pant.

24:21 Dude, this nylon is so crispy.

24:24 Look at those thick yellow lines.

24:25 Wide leg, super loose, and the waistband drawcord feels perfect.

24:29 I'm obsessed for layering over sneakers.

24:32 All right, we got the packaging going.

24:33 Ooh, I like how he pulled his hair back.

24:35 Looks very natural and clean.

24:39 He's calling them Velocity Pant because

24:41 that's what they're called on the website.

24:43 Now, we got the pants from all the sides.

24:47 We're only reviewing pants here, but this could be anything.

24:49 The shoes, the jacket, the T-shirt, even the glasses.

24:53 And if anyone ever asks you for what the delivery process looks like,

24:57 now you can send them this video.

24:59 All right, so today we went from a blank page to a full brand.

25:03 And the crazy part is that the hardest

25:05 thing was knowing we wanted and even then,

25:07 if you didn't, Marketing Studio's got your back.

25:10 Oh, and the merch that we built today, three of you are winning [music] it.

I Created a $1,000,000 Brand Using AI

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