Just...  ̶L̶e̶a̶r̶n̶ ̶T̶o̶ ̶C̶o̶d̶e̶,̶ ̶G̶e̶t̶ ̶A̶n̶ ̶M̶B̶A̶,̶ ̶S̶t̶u̶d̶y̶ ̶S̶T̶E̶M̶... Get A Trade!

Just... ̶L̶e̶a̶r̶n̶ ̶T̶o̶ ̶C̶o̶d̶e̶,̶ ̶G̶e̶t̶ ̶A̶n̶ ̶M̶B̶A̶,̶ ̶S̶t̶u̶d̶y̶ ̶S̶T̶E̶M̶... Get A Trade!

How Money Works Uncut

0:00 There was a pretty good chance that at some point in your life,

0:02 you were told that if you didn't go to college,

0:04 you would fall significantly behind your peers that did.

0:07 For the last three decades in particular,

0:09 college admissions went through the roof as it has

0:11 become easier to finance and easier to qualify for.

0:13 This meant that instead of being a place

0:15 for a small number of people to hone highly specialized skills,

0:18 it has slowly morphed into a dividing line between people who went 80k into debt

0:22 to study a uselessly generic business degree and people

0:25 who didn't do that, you know, the losers.

0:28 Well, yeah.

0:29 As these millions of graduates have entered the job market,

0:33 their degrees have simultaneously become less special and the jobs

0:36 they are after have become much more competitive.

0:38 All the while, we have slowly figured out that a lot

0:41 of those blue collar jobs weren't so bad after all.

0:44 The blue collar boom looks to be in full force.

0:47 As today, the unemployment gap between the men with a college

0:50 degree and men without a college degree is effectively zero,

0:53 challenging the idea that higher education is

0:55 a one-way ticket to the middle class.

0:57 This has in turn, at least in theory, inspired policies to bring back as much

1:01 of this work as possible as quickly as possible.

1:04 Now, individually, you absolutely should at least consider

1:07 a trade if you are thinking about your own future.

1:10 Or at the very least,

1:11 you shouldn't dismiss it because someone told you that college was the only way.

1:15 But across the entire economy,

1:16 we might be repeating the same mistakes all over again.

1:19 We told people to get a trade and then decided blue collar work was beneath us.

1:23 We then told everybody to get a college

1:25 degree and then told them to learn to code.

1:28 And then when that wasn't enough,

1:29 we told them to get a master's degree and now we have gone all the way back

1:33 around again to telling people a trade is

1:35 the only way to get ahead in today's job market.

1:37 It all raises the obvious question, are we perpetually just giving career

1:41 advice for the last generation's job market?

1:43 How much student loans do you have did you pull?

1:47 120 in total for like living expenses and things like that.

1:50 What trade are you in and how much money do you make?

1:53 130 to 140 a year, but that's with overtime.

1:55 Proofing over 100 years, tile injection 90,000 a year,

1:58 civil construction and highrise 200.

2:00 The centerpiece of my plan for a manufacturing renaissance

2:04 will be a 15% made in America tax rate.

2:08 Made in America all over the place.

2:11 A little bit made in the USA, but made in America.

2:15 Everything had made in America.

2:16 Back in the good old days of 2024,

2:19 all workers had to worry about was ghost jobs, quiet firing, job washing,

2:23 career cushioning, invisible overtime, application black holes,

2:27 recentism, digital downsizing, compensation compression,

2:30 burnout attrition, and when all else fails, good old-fashioned rolling layoffs.

2:34 But today, the job market is dealing with a whole new set of trends.

2:38 And don't worry, they come with a whole fresh list of dumb corporate buzzwords.

2:42 New economic data, if we are allowed to believe that anymore,

2:45 is revealing some stark realities about the ways that people are finding a job,

2:49 keeping a job, and progressing in a job.

2:52 Unfortunately, as you have probably already guessed,

2:54 a lot of these changes are throwing young workers,

2:56 and in particular, young men, out of the frying pan and into the fire.

3:00 For the first time ever,

3:02 unemployment amongst young male college graduates is the same as non-graduates.

3:05 The share of unemployed people entering the job market

3:08 for the first time is the highest it has been since 1988.

3:11 and job mobility has effectively frozen.

3:13 Now, I know what you might be thinking.

3:16 All things considered, the unemployment rate still looks pretty good, right?

3:19 Well, that might actually be part of the problem.

3:22 And if all of this wasn't bad enough already,

3:24 there is now a good chance that art

3:27 history majors are earning more than you are.

3:29 There is a funny, but not totally

3:31 inaccurate anecdote amongst business analysts that if

3:34 you want to find an industry that's about to have really bad job security,

3:37 then just look where all the Ivy League grads are going.

3:39 For a while, that was oil and gas companies before the 1980s oil crisis.

3:43 Then it was outsourcing operations before the Asian financial crisis.

3:47 Then early technology before the dotcom crash,

3:49 finance before the global financial crisis, and now over the most recent decade,

3:53 it's been big tech paying huge salaries

3:55 to talented graduates early in their careers.

3:58 Now, obviously, there is a lot of hindsight here.

4:00 Nothing can boom forever.

4:01 And of course, a lot of young graduates from top schools are going

4:04 to try to find a job that pays them as well as possible,

4:08 if for no other reason than to start paying back that tuition.

4:11 The problem is that everybody else sees these growing industries

4:14 where people can make good money earlier in their career,

4:16 and they try to get qualifications to move into those roles, too.

4:20 But no industry can boom forever.

4:21 And by the time most people catch up,

4:23 they find themselves overqualified for a role that doesn't exist anymore.

4:26 For the last 10 years, the story has been that everybody getting laid off

4:30 from their factory job should just learn to code.

4:33 But before that, it was everybody should go and get an MBA.

4:37 According to the Graduate Management Admissions Council,

4:40 2022, right after the crash,

4:42 was the all-time peak of people enrolling in post-graduate business

4:45 school in the hopes that it would boost their stalling careers.

4:48 According to the numbers today,

4:49 it looks like that well-intentioned but ultimately flawed

4:51 advice may be going to college at all.

4:54 As the unemployment rate is now the same

4:57 between graduates and non-graduates after this data went live,

5:00 there were several articles concluding that this signifies

5:02 the end of the higher education payoff,

5:04 which is probably a bit of an oversimplification for the sake of hyperbole.

5:09 This is absolutely a concerning trend,

5:11 but there are two important details you need to understand

5:14 about it before you go canceling that college admission.

5:16 The first is that if both of these groups have the same rate of unemployment,

5:20 that doesn't necessarily mean that the earnings advantage of college is gone.

5:24 Looking for a job as a qualified engineer is normally going

5:26 to be better than looking for a job as an unskilled laborer.

5:29 So even though the same share of these two groups may be out of work,

5:32 the earnings of the college graduates is still higher.

5:35 Also something I feel I need to repeat as often as I can.

5:39 The unemployment rate is a really narrow statistic that people

5:42 pay far too much attention to as a singular data point.

5:45 To count as unemployed,

5:46 you need to be out of the job and actively looking for more work.

5:50 Today, according to the Bureau of Labor Statistics,

5:53 about 72% of people with a bachelor's degree or higher

5:56 qualification are actively working or looking for a job.

5:59 That number is falling every year, which we will address soon,

6:02 but it's still significantly higher than the 56% of high

6:05 school graduates who are actively engaged in the labor force,

6:08 and it's even worse for people who didn't graduate high school.

6:11 But they are getting more involved.

6:13 And again, we will get to why soon.

6:15 For now, what you need to remember is

6:17 that even though this particular statistic looks bad, and don't get me wrong,

6:20 it is bad, you are still more likely to have

6:23 a job and have a higher paying job with a college degree.

6:26 But that's still not the whole calculation.

6:28 Degrees are not free.

6:29 And a lot of people are realizing that lifetime earnings are great and all,

6:33 but sometimes a little bit of money early in life with no debt is better than

6:36 more money later in life with big repayments

6:38 the moment you are handed a piece of paper.

6:41 The trend is that every year the math is looking a little bit worse.

6:44 And that is something that should be carefully considered

6:46 for any investment with a 40 or 50year payoff period.

6:50 But that's just the statistical details that you

6:53 need to understand about this graduate unemployment problem.

6:55 The second and much more important point is that this only applies to men.

7:00 The unemployment gap for graduate women is lower than it has been historically,

7:05 but is still pretty wide.

7:06 And it's actually been growing at the same

7:09 time the gap for men has been disappearing.

7:11 And the question is why?

7:13 Well, this strange difference actually reveals a lot

7:15 about other recent trends in the job market.

7:18 So, it's time to learn how many works to find out how it's all changing.

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8:29 Another subtle but extremely important change that has been recorded

8:32 in the job market is the changing payoff for job hopping.

8:35 We've mentioned multiple times that workers who are

8:38 overly loyal to their company statistically earn significantly

8:40 less over their working careers when compared

8:42 to those who hop jobs for promotions or pay bumps.

8:45 But that has changed and over the last year the benefit has all but disappeared.

8:50 Now a little bit of that is because wage growth is just slowing down overall.

8:54 But a larger trend is that the job

8:57 market is encouraging staying put and doing absolutely nothing.

9:00 Nobody is hiring.

9:01 Nobody is leaving their job.

9:03 Nobody is pushing for a promotion and nobody is doing anything

9:06 that could open them up to the next round of layoffs.

9:09 According to industry reports, some people are even avoiding new jobs that could

9:13 be considered career advancements so they can stay

9:15 with a company in a role where they are past

9:17 probation and feel less at risk of being let go.

9:20 This is also benefiting people in less boom and bust

9:23 careers like those who went and got an arts degree.

9:26 Generally, these people go into their fields because they are genuinely

9:29 passionate about it over people who are chasing a lucrative career.

9:32 They generally take less career risks and hold

9:35 on to roles that they become extremely

9:36 proficient at, which makes them harder to replace

9:39 than random business and commerce graduate number A3113.

9:43 This is not the best strategy in good

9:44 times if all you care about was making money.

9:47 But it gave them a head start on what everybody is doing right now,

9:50 which is holding on to their job for dear life.

9:52 This trend of people holding on to the rules has its own buzzword,

9:55 because of course it has its own buzzword, and it's called job hugging.

9:59 Overall, it's not a great sign when combined

10:01 with the less than stellar new jobs data, but it is the logical response

10:05 by all parties dealing with increased uncertainty,

10:07 which is where we get back to this growing

10:10 gap between young men and women in the workplace.

10:13 There is a lot to unpack there,

10:15 but there are three key differences driving this trend.

10:17 The first is the push to equalize gender

10:20 balance in certain roles, but not all roles.

10:22 The push has been toward getting women

10:24 into male-dominated fields that require a college degree,

10:26 like STEM and business management,

10:28 but not as much the unskilled fields that are also dominated by men,

10:32 like the trades and labor roles.

10:33 Women in STEM has been a big focus of government programs,

10:37 corporate initiatives, and school enrollments for decades at this point,

10:40 and it's been highly successful at opening up the field to more talent.

10:43 This means that men are competing with a wider

10:45 base of competition than they would have in the past.

10:47 And the simple fact is that there are only so many of these jobs to go around.

10:51 But at the same time, the men in roles that don't require a college

10:55 degree haven't had the same increase in competition.

10:57 This isn't a new trend.

10:58 Before the pandemic shook up a lot of this data,

11:01 male college grads had an unemployment rate of around 5%

11:04 while their non-graduate peers had an unemployment rate of 6%.

11:08 Female college graduates at the same time had an unemployment rate of around 3%.

11:12 But their non-graduate peers also had 6% unemployment,

11:15 so the gap was much wider.

11:17 Now, it's important to point out that there have been similar programs

11:20 to try to get men into historically women dominated graduate fields too,

11:25 especially nursing, age care, and elementary school teaching.

11:27 But overall, they have been less successful.

11:30 Now, there are a few reasons for this.

11:32 If we were being completely honest with one another,

11:35 there is still a stigma around this.

11:37 A woman landing a role as an engineer or office

11:40 executive is seen as empowerment where a guy becoming a nurse

11:42 is still the butt of the joke and an elementary

11:45 school teacher is the target of suspicion and raised eyebrows.

11:48 It absolutely should not be like this and it is

11:51 getting better but it's silly to pretend it doesn't exist.

11:54 The second reason is that historically these roles have

11:56 not paid as well and men have generally been attracted

11:59 to more lucrative careers either because they need to support

12:02 a family or simply because that's what they valued.

12:05 The job market has changed faster than those cultural expectations,

12:08 which is why men seek out more typically prestigious jobs.

12:11 This current gap is a reflection of that reality.

12:14 Safe, stable jobs like nursing are doing really well

12:17 in a bad time thanks to an aging population while we

12:19 are on the tail end of trendy jobs that would

12:22 have made a lot of money in a better environment.

12:24 This also explains why unemployment amongst non-oled

12:27 educated men has been pretty stable because construction,

12:30 the trades and other semi-skilled jobs have been

12:33 pretty stable between increased home construction and infrastructure.

12:35 You can also see the beating they took

12:38 after construction slowdowns from the global financial crisis,

12:40 which were not nearly as bad for their college educated peers.

12:44 Now, these differences hurt women in the workforce, too.

12:46 When women do go into these trendy fields like technology,

12:49 they actually tend to do worse when it comes to downsizing.

12:52 A study on the recent round of tech layoffs sweeping the industry found

12:56 that women accounted for 44% of job

12:58 losses while only representing 28% of the workforce.

13:01 Now, the companies obviously didn't release comprehensive data

13:04 on why they chose to lay off who.

13:06 But generally, there are three explanations for this.

13:08 The first is that these companies may have hired evenly,

13:12 but they still segregated genders within different departments,

13:14 hiring more women for jobs in HR,

13:17 marketing, corporate culture, and internal development.

13:19 These are coincidentally the first departments to get cut in downsizing.

13:23 The second explanation is that in some ways cultural expectations work for men.

13:27 They are seen as a breadwinner supporting a family where

13:30 the #girl boss is more likely to land on their feet.

13:33 This is another example of something that employers should clearly not be doing.

13:37 But women are consistently judged more harshly

13:39 in high performing roles compared to men.

13:42 Unfortunately, this often happens particularly from other

13:44 women who disproportionately work in departments like HR,

13:47 which can have a lot of sway over layoff decisions.

13:50 The third crude explanation is that hiring

13:52 practices that targeted a diversity objective over just

13:55 hiring the best person for the job favored

13:58 people who would underperform compared to their peers.

14:00 So, when performance-based layoffs were conducted,

14:02 these people were more likely to be below the cutoff.

14:05 It's no secret that a lot of the cultural forward companies have built

14:08 a hard 180 on a lot of these initiatives in the last year.

14:11 Now, I am sure you can probably tell, but I am trying to be really careful about

14:16 sidest stepping the whole culture war rabbit hole here.

14:19 But it's still important to acknowledge these realities when

14:21 looking at these issues because even though it shouldn't,

14:24 it will have a big impact on everybody's career.

14:26 One of the best things to do

14:28 with this information is to use it to your advantage.

14:30 Despite the stigma, one of the safest groups from trouble

14:33 in the job market are men in previously female-dominated fields.

14:37 Fields like healthcare already have a low unemployment rate,

14:40 and men often find it particularly easy

14:42 to get these roles because of the practical

14:44 realities that they can more easily do

14:45 a lot of the physical work these roles involve.

14:48 This was dubbed the glass elevator effect all the way

14:51 back in 1992 in a University of Texas article.

14:53 It found that men often found it much easier to progress in these roles.

14:57 And even though initial salaries were lower compared to male-dominated fields,

15:01 after accounting for the higher chance of career progression,

15:03 the lifetime earning shifted back into their favor.

15:06 Now, obviously, don't pick a job because of some video on the internet.

15:09 Healthcare and teaching are no joke,

15:11 but also don't let some business school douchebag talk you out

15:14 of it because chances are you will end up earning more than them.

15:18 Unfortunately though, this is only true to a point.

15:20 A study out of Sweden found that the top earners have

15:24 lower intelligence than the people in income levels directly below them.

15:27 The plateauing of cognitive ability among top earners drew on data

15:31 from 59,000 men who had to take

15:33 a compulsory military conscription aptitude test.

15:35 It then tracked their earnings over their professional

15:38 careers to find the relationship between intelligence and income.

15:41 Oh, wait.

15:42 This is interesting.

15:43 And before Tai Lopez gets any ideas

15:46 for more shitty YouTube commercials or the hustle bros

15:48 learn how to read journal articles and use

15:50 this to encourage people to drop out of college,

15:52 I want you to know how this data really works.

15:55 The relationship between intelligence and income was strong.

15:57 Smarter people earned more money,

15:59 but only up to 670,000 Swedish crona or $64,000 per year.

16:04 After that, intelligence didn't mean much anymore.

16:07 And at the very top end of income earners,

16:10 the 1% dumber people actually did better.

16:13 We made all that today.

16:14 Well, it was twice as much, but I had to bail out Cinnamon's kids.

16:18 Thanks, Mr.

16:18 Peter.

16:19 This guy's the best.

16:20 So, is this a sign that watching Tik Tok and reality

16:24 TV is actually better for your career than going to college?

16:27 Well, maybe actually for two important reasons.

16:29 But there are also two reasons why you should probably ignore

16:32 this and keep studying hard if you want to get ahead financially.

16:35 Reason number one why dumb people are doing better than smart people is

16:39 that smart people fill in high prestige jobs that don't have high salaries.

16:42 Academics and research scientists are some of the smartest people in the world,

16:46 but they don't get paid well.

16:48 Guys like yourself.

16:49 Yeah.

16:50 How come I could be successful?

16:51 Okay.

16:52 Well, you could be a lot more successful if you had 30 points less IQ.

16:55 Doctors, lawyers, and elite financeers also need to be

16:58 very smart to get through demanding schooling and admissions exams.

17:01 And these professionals are typically compensated very competitively.

17:04 But most of them don't make it all the way to the 1%.

17:07 In the USA, to be in the top 1% of income earners,

17:11 an individual needs to make at least $597,000 before tax.

17:14 And that's just the minimum to join the 1% club.

17:17 The average member of the 1% earns $1.4 million before tax.

17:22 Some senior executives, certain doctors, lawyers,

17:25 and even bankers can earn this much money, but they are in the minority.

17:29 Most people making this much money are business owners,

17:31 and there is less of an intelligence barrier to becoming a business owner

17:35 compared to the genius level intellect a person needs to become a top surgeon.

17:38 Business owners earning over half a million dollars

17:40 a year in income still need to be smart,

17:43 but they don't need to be as smart as the very few

17:45 types of workers that an employer would be willing to pay that much.

17:48 You do not have to be smart to make money.

17:52 People that are highly intelligent and have a desire

17:54 for high income are also at a slight

17:57 disadvantage to people that are only moderately intelligent

17:59 and equally have a desire for high income.

18:01 Highly intelligent people that follow well-compensated

18:03 career paths are less likely to make

18:05 the transition to business ownership because they will reach a level of income

18:09 that they are satisfied with and won't want to take the risky step

18:12 of giving up their well-paid job to start

18:14 a business that might not even succeed.

18:16 Moderately intelligent people with desire for high incomes

18:18 on the other hand won't have as many opportunities to make incomes in the top

18:21 percentiles unless they go into business for themselves.

18:24 So they are on average more willing

18:25 to take the risk because they won't be giving

18:27 up a career that was difficult to get

18:29 into and equally difficult to get back into.

18:32 No, no, I am not going anywhere until you

18:35 or one of your butlers or bimbos writes me a check.

18:38 So by looking at the data, if you want to be wealthy,

18:41 the best thing you can do is to be

18:43 moderately intelligent with a lot of ambition, right?

18:45 Well, as the great Mark Twain said, there are three types of lies.

18:49 Normal lies, damn lies, and statistics.

18:50 Let's say all you care about is making as much money as possible,

18:54 and you are trying to pick what person you want

18:56 to be to give you the highest chance of achieving that goal.

18:59 The first problem that you will have if you try

19:01 to plan your career around replicating the success of people

19:03 in the top 1% is all of the statistical complications

19:06 that come with inferring outcomes based on data like this.

19:09 The ceiling effect is what happens towards the extremities of data

19:11 sets that are drawn on a scale like percentiles of wealth.

19:14 If a class of 10 students got given

19:17 a 100 question surprise quiz and three students

19:19 in the class got perfect scores and the seven

19:21 other students got a random mix of scores,

19:23 a statistician could conclude that a perfect score was the easiest

19:26 result to get because it's the result that happened the most often.

19:30 No matter how smart the students taking this quiz are,

19:32 they can't get more than a perfect score.

19:34 No matter how high someone's income is, the top 1% is the top of the scale.

19:39 If two of the three students with perfect

19:41 scores were the smartest people in the class, and the third student was average,

19:44 but just cheated on the quiz by copying the top student in the class,

19:47 the average intelligence of the students with perfect scores would be

19:50 lower than the intelligence of the student who got 99 questions right.

19:53 Most people earning in the top 1% are very smart,

19:56 but their average is brought down by the people like the Kardashians.

19:59 Dude, I am so disillusioned right now.

20:01 Most people in the top 2% are also very smart,

20:04 but they don't have outliers stuck to the ceiling bringing down their average.

20:07 Less intelligent people earning the most money out

20:10 of a population also have a problem with survivorship bias.

20:13 A person of average intelligence starting

20:15 a business for themselves is statistically very

20:17 likely to fail and end up in the lower end of the income range.

20:20 At that point, they can either try and start

20:22 another business or go back to a regular job.

20:25 If they are successful though,

20:26 a business doesn't need to get that large before it can generate

20:29 enough profit to put the owner in the top 1% of earners.

20:32 A highly intelligent person starting a business

20:34 will have slightly better odds of being successful,

20:36 but statistically it's still likely to fail.

20:39 Because there are less highly intelligent people

20:41 than there are people of average intelligence,

20:43 there are going to be more successful businesses

20:45 run by average people than run by intelligent people.

20:48 And if you remember, highly intelligent people already earning good

20:51 money in a position as an employee

20:52 are less likely to start a business of their own in the first place.

20:55 They're even less likely to end up

20:57 as a successful or unsuccessful business owner.

20:59 There will also be many more business

21:01 failures owned by people of average intelligence.

21:03 But because only the businesses that survive

21:05 get counted in the 1% of income earners,

21:08 it changes the expectation that the best way to get

21:10 rich is to be a business owner of average intelligence.

21:12 The second problem with interpreting this study and all of the other studies you

21:16 hear about is that the traits

21:18 of wealthy people goes well beyond just statistics.

21:20 To begin with, this study was conducted on men only.

21:23 Men have different career earnings and work in different vocs than women.

21:26 So the results could be very different if

21:28 the other half of the population was included.

21:30 Does that make sense?

21:31 You see you see the difference.

21:33 Measuring intelligence is very difficult and a military entrance exam is more

21:36 likely to be focused on the type of intelligence that would make people

21:39 good at following orders like comprehension

21:41 rather than freethinking and creative intelligence

21:43 that would provide a competitive advantage

21:44 in the boardroom but not on the battlefield.

21:46 The study was also done in Sweden.

21:48 And I know thanks to the invasive power of Google's

21:51 data collection that only.9% of you watching are Swedish.

21:56 USA.

21:56 Personal finance and careers in Sweden are different from here

22:00 in the States because they have stronger welfare and worker protections.

22:03 They also pay lower salaries on average to top employees.

22:06 Sweden is also surprisingly more entrepreneurial than the States.

22:09 It has 20 startups per 1,000 people, while America only has five.

22:14 So, what does this mean?

22:16 Basically, this means to get into the top 1% where the study was done,

22:19 you need to be a successful business owner.

22:21 But in most other places,

22:22 there is a high chance that you will get there with one

22:24 of the extremely well-paid jobs that go to extremely intelligent people.

22:28 It's starting to look bad for the dropout of college hustle bros.

22:31 And that's before even considering other things

22:33 that can give people a high income.

22:35 Some people get a high income not because of luck, intelligence, or hard work.

22:38 They get it because they are a nepo baby and have

22:41 family connections which can land them a job that pays well.

22:44 As unfair as it may be to someone without these advantages,

22:47 giving rich kids with connections jobs can be worth it

22:49 if they keep using their connections to bring in more business.

22:51 Some of these privileged individuals will be smart, some of them not so smart.

22:55 But they won't need to be as intelligent as a top doctor to earn

22:58 their money so they will bring down the average of the percentile they land in.

23:02 So before that you think that this whole investigation was just a big waste

23:05 of time and that it doesn't reveal the secret to becoming a member of the 1%,

23:09 you should know that it actually does.

23:10 Let me show you how.

23:12 There are some factors that can put dumb

23:13 people in the 1% that you can't control.

23:15 You don't get to choose if you are born to a wealthy family

23:18 that can get you a fancy job by calling in a few favors.

23:24 Like um a little 100 mil.

23:26 A little 100 mil.

23:28 Yeah.

23:28 You can also only do so much

23:30 to control whether your business is highly successful,

23:33 just breaking even or a complete failure.

23:35 A lot of it is just luck.

23:36 You know what?

23:37 Who gives a[ __] But here is something else.

23:40 You can't 100% control how intelligent you are either.

23:43 You can practice certain skills, learn new things,

23:46 but some people will be able to absorb and apply knowledge better than others.

23:50 You can't copy traits and expect a similar outcome.

23:52 You have to be able to critically assess your strengths

23:55 and weaknesses and choose a career path that suits you best.

23:58 Rich people eat a lot of caviar and fly first class,

24:00 but flying first class and eating caviar won't make you rich,

24:03 just like being of average intelligence won't make

24:05 you a member of the 1% by itself.

24:07 The first real step is to work out what you are good at and what you are bad at.

24:11 This may involve admitting to yourself that you

24:13 are not as smart as you think you are.

24:15 It might hurt your ego,

24:16 but being honest with yourself about your weaknesses will bring you

24:19 much further than believing you're good at things that you're not.

24:22 Highly competitive industries reward high performers,

24:24 but they are also equally punishing underperformers.

24:26 Becoming a doctor will almost guarantee an upper middle class

24:30 or upper class income for the rest of your working life.

24:32 But failing out of med school will leave

24:34 you with hundreds of thousands of dollars of student

24:36 loans that will put you far behind people

24:38 who are more realistic with their career ambitions.

24:40 An electrician that does the best work in their area and has a good reputation

24:44 with builders and businesses will make more money

24:46 than a lawyer that is average or below average.

24:49 That doesn't mean drop out of college.

24:51 It means be honest with yourself about what marketable field you could excel in.

24:54 And do that instead of trying to chase career paths

24:57 that just have a reputation for earning a lot of money.

24:59 because if you do, you might end up like the people that rush into tech

25:03 jobs to chase big paychecks just before

25:04 the biggest companies in the space announced record layoffs.

25:07 But the thing is, that's precisely what a lot

25:10 of people did just a few short decades ago.

25:12 And now their chickens are coming home to roost with predictable consequences.

25:16 Before the year 2000,

25:17 if you wanted to make a lot of money in a predictable career,

25:21 you needed a nice suit and an important looking business card.

25:25 Your options were finance, medicine, law,

25:27 or senior company management if you were lucky.

25:30 But then just a few years later, at around the same time as those people

25:34 in fancy suits were blowing up the global economy,

25:36 a new breed of millionaire was entering the mainstream.

25:39 They replaced their puffer vests and Bloomberg

25:42 terminals with flip-flops and Vim terminals.

25:44 Tech bros worked fewer hours, had better perks,

25:47 and in many cases made better money

25:49 than their peers in more traditional high-income roles.

25:51 What's more is that people didn't hate them.

25:54 Executives, bankers,

25:55 and their fancy lawyers were blamed for enriching themselves

25:58 by leeching off a broken system that cost people their homes,

26:01 their jobs, and their futures.

26:02 Meanwhile, people loved the idea of hackysack playing nerds

26:05 making millions by actually making stuff that improved our lives.

26:09 But now, 15 years later,

26:11 the tech bros became everything they promised to destroy.

26:14 And they kind of destroyed themselves in the process.

26:17 At their peak, tech bros enjoyed endless career progression opportunities,

26:20 options packages that can make them multi-millionaires before they were 30.

26:23 a good work life balance and the promise that if they knew how to code,

26:27 they would always be guaranteed a good job.

26:30 Today, they are being forced back

26:31 into the overpriced cities that don't want them there.

26:33 They are being laid off in mass,

26:35 and the ones that remain are being told to grind,

26:38 and they have apparently made programs so good that their CEOs are

26:41 gleefully talking about a future where

26:43 entry-level programmers are completely replaced by AI.

26:45 Between the golden age and the dark ages of tech bros,

26:47 there have been three major changes that both

26:50 caused their massive rise and their current fall.

26:52 The first problem was that they simply ran themselves out of business.

26:56 On Friday the 10th of March in the year 2000,

26:59 the NASDAQ hit its then all-time peak.

27:01 Investors were all in on companies that were

27:03 ready to take advantage of the internet.

27:05 And the speculative mania was so fierce that just the mention of dot

27:08 in their company filings was enough to send their stock price soaring.

27:12 Eventually, this all collapsed and only a select few

27:15 companies from that era have survived to this day.

27:17 The reality was that the internet was an amazing technology that would go

27:20 on to change our lives and facilitate

27:22 some of the most valuable companies in history.

27:24 But just putting a normal business on a website wasn't actually revolutionary.

27:28 What came after was a genuine golden era of tech services.

27:33 The companies that survived the do-com bubble were

27:35 actually useful and the cleansing of the market meant

27:37 that more talent and investment could go towards

27:40 supporting companies that actually did provide a good service.

27:42 Early YouTube, MySpace, Facebook, Amazon,

27:45 and online gaming were all novel and genuinely great

27:48 services that if you are as old as me,

27:50 you probably remember finding them absolutely amazing.

27:52 There was still money flowing into them,

27:54 and the tech sector wrote out the global financial crisis better than most.

27:58 The first iPhone was released in 2007,

28:00 and even at the height of layoffs and corporate bankruptcies in 2008,

28:04 people were still lined up around the block to buy the iPhone 3G.

28:07 You were told that if you learned how to code, you would be sure of a good job.

28:11 And at the same time,

28:12 companies like Apple and Google were being named as the most

28:15 desirable places to work thanks to their relaxed corporate attitude,

28:18 excellent work life balance,

28:20 amazing employee perks, and surprisingly competitive salaries.

28:23 Most importantly, these companies were still not the establishment.

28:27 They were scrappy startups making products that people actually enjoyed.

28:30 After the.com crash,

28:31 it took the NASDAQ over 15 years to recover from its previous peak.

28:35 This meant that thanks to employee stock options,

28:38 these mid2000s tech bros were making good money.

28:40 But they would likely still be out earned by their finance bro peers,

28:44 assuming they weren't laid off in 2008.

28:46 That slowly changed though, and as these companies grew,

28:49 more money flowed into the industry.

28:51 And with more money came more workers, bigger bonuses, stock options,

28:55 and it went from an alternative industry

28:57 filled with nerds making products that people enjoyed

28:59 to the industry making products that would

29:01 secure funding from a growing pool of investors.

29:03 They went from the business of adding

29:06 value through technology to extracting value through monopolies.

29:09 For a while, you could have a great degree of confidence in becoming filthy

29:12 rich by putting in a few years at a major Silicon Valley tech company.

29:16 But all this relied on a stream of money that wasn't coming from nowhere.

29:19 Venture capital, the firms that actually invest

29:22 in earlystage startups to develop their new technology,

29:25 never again actually reached the level

29:27 of funding it did during the dotcom bubble.

29:29 That was until something changed in 2021.

29:33 As tech companies grew larger and more valuable,

29:36 the rush to hire more talent heated up.

29:39 By the mid2010s, if you had a talented developer,

29:41 you could easily out earn any other career out

29:44 of college by working for a company like Facebook,

29:46 Apple, Amazon, Netflix, or Google, the so-called fang companies.

29:50 These businesses all had established platforms,

29:52 but they still hired tens of thousands of developers

29:55 and paid them very well for a few reasons.

29:58 The first was that they were constantly trying

30:00 to add new features to their core offerings.

30:02 And even maintaining a platform like YouTube takes a lot

30:04 of work to keep up to date with customer demands.

30:07 The homepage of the site today looks very different from even 5 years ago.

30:11 There was also an exuberance where newer companies like Uber,

30:15 Airbnb, Twitch, Snapchat, Tinder,

30:16 and even Weiwork were scaling their operation so fast

30:19 that they would hire developers before they even had

30:21 a defined project for them to work on because

30:24 hiring when they actually needed staff would slow them down.

30:26 This was part of a relatively new tech industry strategy called blitzcaling.

30:30 A not so subtle reference to the blitzkrieg of World War II,

30:33 which was all about capturing as much territory as possible

30:36 as quickly as possible using new technology before the enemies could respond.

30:40 Supply lines couldn't keep up.

30:42 But the hope was that once a territory was captured,

30:45 the German army could sort all of that out later.

30:47 Now, clearly tech companies are not rolling tanks through Belgium,

30:50 but they are using the scalability of technology

30:52 to capture market share in industries like food delivery,

30:55 taxis, holiday rentals,

30:56 and online dating as quickly as possible and then sorting out

31:00 things like what to do with all their staff later on.

31:03 In an interview published by the Harvard Business Review, Reed Hoffman,

31:06 a Silicon Valley venture capitalist and one

31:08 of the founders of PayPal and LinkedIn,

31:10 said that companies that are blit scaling may need to get as many

31:13 warm bodies through the door as possible as quickly as you can.

31:16 Another reason why tech bros are being hired

31:18 as quickly as possible was that hiring lots of staff was a great way to make

31:21 sure that they couldn't go to potential competitors,

31:24 especially startups that could, and I I really hate to say

31:28 this, but disrupt the industries of the big incumbent players.

31:32 Acquiring competitor companies as they start to take market share

31:35 could get companies in trouble with the FTC for anti-competitive practices,

31:38 but there were no rules against denying them to staff that they

31:42 would need to get their business going in the first place.

31:44 A report by the Wall Street Journal

31:46 interviewed tech workers who admitted to being hired

31:47 to do nothing at all and that the businesses

31:50 were hoarding developers like Pokémon cards.

31:52 That made it all worse when high interest rates, reduced market certainty,

31:55 and lower customer demand for a lot of these tech

31:58 products resulted in mass layoffs across the industry.

32:01 Businesses that were blit scaling either shut down or shifted

32:04 gears to only hire workers they really actually needed.

32:07 New feature development slowed down and big

32:09 established companies didn't need to worry

32:11 about hoarding workers away from their competitors

32:13 anymore because nobody was hiring.

32:15 Artificial intelligence is also already doing a lot

32:18 of the grunt work that is typically given to new employees.

32:21 Tech companies by their nature are more

32:22 open to adopting these new technologies and even

32:25 replacing just a handful of entry-level developers

32:26 can save companies millions of dollars every year.

32:29 So, it really is an ideal environment for automation.

32:31 This was the second major blow to the tech bros.

32:34 They traded in the promise of a very stable career

32:37 for something that has become an incredibly risky game of survival.

32:40 You can make a lot of money in technology,

32:43 but your success is going to depend just

32:45 as much on picking the right company or startup

32:47 at the right time to vest in as it is on your own personal skills development.

32:51 An entry-level developer that started working with Intel 5 years ago had a good

32:55 chance of being laid off last month

32:57 with stock options that are worth absolutely nothing.

32:59 A similarly skilled developer that took a job with Nvidia at the same time,

33:03 on the other hand, probably never needs to work again in their life.

33:06 The ones that got lucky go out.

33:07 And the ones that got let go are

33:10 sick of playing the stock market with their careers.

33:12 If they wanted to do that, they would have become finance bros.

33:15 And then there's the biggest problem of all.

33:18 Workers want to be close to job opportunities

33:20 and companies want to be close to workers.

33:22 So the whole industry has elomerated in just a handful of locations.

33:26 These cities have become incredibly expensive,

33:28 and infrastructure has not been able to scale as fast as these companies,

33:32 which means it's not unusual for tech workers making six figures

33:35 to share a two-bedroom apartment with three other highly paid local workers.

33:39 Ask me how I know.

33:40 If you are a tech worker struggling to afford

33:42 a place to live on a six-figure salary,

33:44 then there is basically no hope for other workers in these cities,

33:47 which are still essential to keep society functioning.

33:49 As a result, big tech cities have not only become expensive places to live,

33:54 they've also become not particularly nice places to live.

33:57 Remote work could have alleviated these issues

33:59 by easing demand in these small markets.

34:01 But the big tech companies now have a lot more negotiating

34:04 power over workers who don't want to be another layoff statistic,

34:07 and they are using that power to mandate a return to office.

34:11 Even Zoom, the company developing remote working solutions,

34:14 has pulled its teams back into the office.

34:16 These problems also don't come with many upsides for locals.

34:19 The big sell is that these companies offer great jobs,

34:22 but most of these jobs go to people who are not local and only move

34:25 to the city after they secure a role

34:27 and then compete with locals for housing and other services.

34:29 I personally moved to San Francisco from out of state

34:32 after I got a job at an investment bank.

34:34 So even though I was technically a finance bro,

34:37 I was still very much a part of the problem.

34:39 Other areas have gone from welcoming tech companies opening up

34:42 operations in their cities to actively pushing back against it.

34:45 And this all represents a trend which

34:47 is way larger than just gentrifying entire cities.

34:49 People just straight up don't like the tech industry anymore.

34:53 You might think that states might reverse

34:55 course and go back to encouraging good,

34:57 honest, stable manufacturing businesses instead.

34:59 But I've got bad news for you.

35:03 Manufacturing is just not coming back.

35:05 So the reason that manufacturing jobs have become

35:08 so desirable all over again is actually pretty simple.

35:11 In the past, the most reliable opportunity for men without a college

35:15 degree to earn an income that could support a family was in manufacturing.

35:19 Fast forward to today, and record numbers of people with a college

35:22 degree are still struggling to find work.

35:25 Very few jobs can comfortably support a family by themselves,

35:27 and areas that do have high-paying

35:29 jobs are unrealistically expensive to live in.

35:31 It's made a lot of people realize that maybe the old factory job wasn't so bad.

35:36 Back in the good old days, the way it worked was that most people

35:40 in a manufacturing business would work on the factory floor.

35:42 Above them would be a smaller group of supervisors with practical

35:45 experience that could make sure everybody was doing their work correctly.

35:48 And above them, sitting in a separate

35:51 office were the college educated specialists

35:53 and executives responsible for designing new products

35:55 and setting the direction of the company.

35:57 But eventually we figured out that these jobs up

36:00 here were way better than these jobs down here.

36:02 So what if everybody could just do these ones?

36:06 Globalization, automation, outsourcing,

36:08 and tech services meant that instead of working on the factory floors ourselves,

36:11 we could give those jobs to low- paid workers on the other

36:14 side of the planet and move up into management positions.

36:17 We made the world our factory floor,

36:19 and the American workplace became the office overseeing and managing it.

36:23 This was actually a pretty sweet deal because, hot take alert,

36:26 but a lot of our factory jobs kind of suck.

36:29 If we could work all of the old jobs that the executives used to work,

36:33 this would have been an incredible opportunity.

36:35 But of course, it didn't work out like that for two simple reasons.

36:38 The first reason is that we found out there isn't

36:41 actually that much space at the top of the pile.

36:43 Go back 40 years and the average

36:45 office wouldn't know what a culture coordinator,

36:47 corporate wellness manager, diversity and inclusion officer,

36:50 social media manager, brand ambassador, or sustainability consultant even was.

36:54 There are lots of extremely common jobs

36:56 in modern offices that didn't exist 20 years ago.

36:59 Part of this is due to technology.

37:02 You can't coordinate social media if it doesn't exist.

37:04 But a lot of it has been in response to finding more jobs for people to fill.

37:09 Regulations, best practices,

37:10 and modern initiatives have given modern workplaces more boxes to tick,

37:14 which has meant more people in service jobs.

37:15 But it means that the average value created by those service jobs has gone down.

37:19 This white collar inflation means that today the people

37:22 working the jobs back down at the bottom

37:24 of the pyramid have kept up or exceeded most

37:26 of the people trying to squeeze in up here.

37:28 The second issue with making the entire economy

37:30 white collar is that eventually the countries that we

37:33 outsourced the bottom of the services pyramid

37:34 to wanted to make their own white collar jobs.

37:37 For the last 30 years, American companies have outsourced manufacturing

37:40 to China because it was so cheap.

37:42 But China has now taken those technical expertise and used

37:45 it to build their own companies that are just as good,

37:48 if not better, than the American businesses that they

37:50 have used to do the grunt work for.

37:52 What this means is that 30 years ago,

37:54 it was factory workers fighting off global competition for their jobs.

37:58 Today, it's everybody.

38:00 The solution is to bring back manufacturing and build

38:02 the pyramid back up again with a solid foundation.

38:05 It honestly seems sensible,

38:06 except for the part where it totally misses the point.

38:10 Now, sit down.

38:11 What I'm about to say might come as a shock to you, but America is not special.

38:16 We were not the only country to do the old service job switcheroo.

38:20 Other advanced economies like those in Europe, Canada,

38:22 and Australia also outsourced a lot of their manufacturing.

38:25 And some of them went even harder than we did.

38:28 Australia, which used to have a large manufacturing

38:30 industry producing advanced products like automobiles and aircraft,

38:33 has lost all of its major companies.

38:35 And according to their own department of jobs and skills,

38:38 the largest manufacturing industry by employment today is baking.

38:41 Don't worry, I didn't forget that video on Australia is coming soon.

38:46 So, you know, subscribe because that place has some problems.

38:50 Even the countries that we outsourced to ended up outsourcing.

38:54 South Korea, Japan, and even China have started

38:56 to wake up to the problems that they have

38:59 caused for themselves by outsourcing the jobs that actually

39:02 make the stuff to the lowest global bidder.

39:04 And now everybody is in a desperate race to reverse course.

39:07 Robert Lawrence, a trade and investment professor at Harvard University,

39:10 recently wrote about this, arguing that this whole reversal was futile at best.

39:15 Behind the curve, can manufacturing still provide inclusive growth?

39:19 Looks at how these jobs used to be able

39:21 to provide a good quality of life to average American families

39:23 and how our nostalgia for that time has made us

39:26 all focus on our jobs instead of the conditions surrounding them.

39:29 It doesn't matter if you forge engine blocks

39:31 by hand or file TPS reports in a cubicle.

39:34 You are still exchanging your time and expertise for a paycheck.

39:37 The reason that manufacturing jobs look so good

39:40 by comparison now is down to two important factors.

39:42 The first big advantage they had was that they remained unionized.

39:46 In the past, union efforts fought for pay and benefits of workers here

39:50 at the bottom of the pyramid against the people up here at the top.

39:53 As the population moved into white collar jobs in the service sector,

39:56 we convinced ourselves that we were the management.

39:58 Which is why, with the exception of a few special industries,

40:01 if you sit behind a computer for a living,

40:03 you are much less likely to be a part of a union.

40:06 In just the past 5 years, unions representing auto workers, doc workers,

40:10 and UPS drivers had negotiated pay and benefits that split opinions

40:13 across the country because they were so generous it almost seemed greedy.

40:17 The thing is though, if your income had also kept up with productivity,

40:21 these would still be lower middle- inome jobs

40:23 and office jobs would pay even better still.

40:26 The other thing that has made factory jobs

40:28 seem really attractive all of a sudden is

40:30 that factories naturally exist in areas that are cheap

40:32 because of the land that's required to build them.

40:35 Offices for high-end companies that can afford

40:36 to pay high-end salaries are almost always in very

40:39 expensive cities where you need to earn even

40:41 more to live a comfortable life without six roommates.

40:44 People are naturally much more likely to remember what someone does

40:47 for a living than what

40:49 the macroeconomic factors surrounding their employment are.

40:51 So instead of focusing on making cities affordable,

40:54 pushing for worker representation, or just offering workplace protections,

40:57 it's become easier to just talk about bringing back factory jobs.

41:01 Now both sides of the aisle are

41:03 absolutely guilty of pushing this oversimplistic solution.

41:05 And politicians are making the same promises outside of America, too.

41:09 tariffs, build back better, the chips act, bailouts,

41:12 and massive incentives all have the intention of creating

41:15 or at the very least maintaining manufacturing jobs.

41:17 But in his book, Lawrence has argued

41:19 that this is probably just going to backfire,

41:21 and it could actually make a lot of problems worse.

41:24 These big government programs ultimately amount to giving a lot

41:26 of money to companies so they can create manufacturing jobs.

41:29 But not even America can fight the force of the global economy.

41:33 Instead of making money more inclusive and providing

41:36 opportunities for semi-skilled workers to keep up,

41:38 these programs have largely worked to funnel money

41:40 into the hands of investors and business owners.

41:42 They also ignore the small problem that people have already moved on.

41:46 After decades of being told to upskill and go to college,

41:49 people have upskilled and gone to college.

41:51 And the worst part is that there are now too many

41:54 educated people and not enough real jobs for them to do.

41:58 Peter Turchin is a complexity scientist who

42:01 mathematically models statistical dynamics of historical societies.

42:03 He coined the theory of elite overp production.

42:07 He argues in his books and papers

42:09 that societies make workers just like they make anything.

42:11 A car goes through a factory and a college

42:14 graduate goes through a few decades of schooling.

42:16 At the end, you get something that you can drive

42:19 around in and something that can make pivot tables in Excel.

42:21 The only difference is that a lump of steel doesn't care if

42:24 it's turned into the engine block of a Bentley or a Buick.

42:27 But people given the option will naturally opt

42:30 for more prestigious careers if they are available.

42:33 Turin's work effectively argues that roles

42:35 in all societies form something of a hierarchy

42:37 with fewer actual people required to do the jobs further up the pyramid.

42:41 We need a lot more tradesmen, nurses, teachers,

42:43 and laborers than we need so-called elite roles like corporate executives.

42:47 By their nature, these roles only exist to watch

42:50 over the work of dozens of other people.

42:52 But for a variety of reasons,

42:54 too many people have been directed into getting qualified for these roles

42:57 up here and discouraged from doing these roles down here.

43:00 This is how you end up in a system

43:02 where everybody is qualified to deliver a stakeholder

43:05 engagement deck to synergistically blitzcale a business-to- business

43:07 platform for ingesting marketing survey data from the cloud,

43:11 but you can't find anybody to fix your plumbing.

43:13 We have simply trained too many people to fill too many

43:16 elite roles and not enough people fill the everyday roles of society.

43:20 This has cost us a lot in more ways than you might realize.

43:24 And the first is just the cost.

43:26 I know that you are all well aware of the cost of attending college,

43:30 but there is more to it than just the student debt that you're

43:32 going to take on to land your first job in the cubicle farm.

43:35 If everyone gets a college degree, which qualifies them for a prestigious job,

43:39 then those qualifications aren't special anymore.

43:42 According to data from the US Census Bureau and compiled by Statista,

43:45 the number of Americans with a college degree has increased

43:49 from 7.7% of the population in 1960 to 37.7% today, an almost six-fold increase.

43:55 The remaining 62.3% of the population are not

43:59 all going to be blue collar workers either.

44:02 According to the Bureau of Labor Statistics,

44:05 only 62.6% of Americans work at all.

44:07 So more than half of the workforce holds a degree.

44:10 A degree is not enough to stand out anymore.

44:13 It's barely enough to land a job at all.

44:15 So, people are getting more degrees to prove they are worthy of an elite role.

44:18 The price of a college degree has gone up and its value has gone down.

44:23 But, people are still willing to take on lifealtering amounts of student

44:25 debt to get them so they can access a job that is prestigious.

44:29 The ironic thing is that many bluecollar

44:31 trade jobs actually pay much better than

44:33 even mid-level corporate roles because there is

44:35 a shortage of these non- elite workers.

44:37 So they have much more negotiating power in the real

44:40 market than a history PhD applying for a research role.

44:43 Sorry Sam from how history works.

44:45 Despite this, most people still agree that someone sitting behind

44:48 a desk is more elite than someone working with their hands.

44:51 So given the choice, they would rather work in an office.

44:54 You knew all of this already.

44:56 Colleges have been pumping out graduates for decades now.

44:58 But what is interesting is what happens to the people that are left over.

45:03 Eventually, there are only so many roles that can be

45:05 done in a suit and tie in a nice office,

45:07 which means some of these elitequalified individuals will be left

45:09 behind to work jobs that they are completely overqualified for.

45:12 Under employment is already a major issue in America.

45:16 Highly paperqualified people are working casual jobs with bad

45:19 pay and fewer benefits because they don't want

45:22 to get a blue collar job because that would

45:24 be admitting that their expensive degree was useless.

45:26 Turjan in his book End Times has likened the glut of people who

45:29 are too qualified for the job to the accumulation of deadwood in a forest.

45:33 It doesn't do anything by itself,

45:35 but if anything goes wrong, it will cause a cataclysmic fire.

45:38 I will leave a link to his book in the description below.

45:41 If you like depressing videos like this, it's definitely worth the read.

45:45 Turin has likened our current period

45:47 of elite overproduction with the late Roman Empire,

45:50 the French Wars of Religion, and various Chinese dynasties.

45:53 But America and the rest of the Western world has

45:56 had one sneaky advantage over these other low energy empires.

45:59 We have taken all of these non- elite jobs

46:01 that we didn't want to do and outsourced them overseas.

46:04 For a while, it let more of us work

46:07 in jobs that we could brag about on LinkedIn.

46:10 But that strategy may have come with some serious side effects.

46:13 One of the less serious impacts of a system that has

46:16 too many people qualified for too few elite jobs is title inflation.

46:19 If you can't find a senior role for everybody

46:21 with an MBA from the University of Phoenix,

46:24 then you have to give them a fancy sounding title.

46:27 Salesmen are now account executives.

46:28 Receptionists are now directors of first impressions.

46:31 And marketers are brand presidents.

46:34 Job title inflation like this sounds extremely

46:37 dumb until you realize that it works.

46:40 A UK study found that 70% of workers would give up

46:42 a pay raise to get a job with a better sounding title,

46:45 with some forgoing as much as $10,000 to take a role that sounds more senior.

46:50 This study is very old now,

46:52 but one look at LinkedIn will show you that it hasn't gotten much better.

46:56 Now, while it's fun to laugh at goobers on LinkedIn,

46:59 the problems of elite overproduction as outlined

47:01 by Turin manifests in other areas as well.

47:04 As more people become qualified and expect to fill glamorous corporate roles,

47:08 it creates a political pressure to make sure that people get those roles.

47:12 The anthropologist David Greyber spoke about his role

47:15 of the box tickers in his infamous book,[ __] Jobs.

47:18 These were rules that only existed

47:20 to satisfy some arbitrary requirements overseen by other box tickers to give

47:24 the appearance that something useful was being done.

47:26 The best way to create these jobs

47:28 is through laws and programs that mandate them.

47:30 I made a video last year about the homelessness crisis

47:33 in America and why despite spending billions of dollars on it,

47:36 we are only making it worse.

47:38 One of the problems is that there were

47:40 thousands of jobs being created in various local,

47:42 state, and federal government departments alongside

47:45 nonprofits that paid workers very well.

47:47 With so many elite jobs on offer, there is no real incentive to fix the problem.

47:51 Because for the individuals running the programs,

47:53 they would have to find a new job.

47:56 And for the politicians approving the budget,

47:57 they would have to explain why thousands

47:59 of professional jobs went missing under their administration.

48:02 Now, I just wanted to shamelessly mention my old video,

48:05 but it's by no means limited to this one problem.

48:09 Millions of people across America are employed in some

48:11 kind of compliance role with a private company.

48:14 Some of these roles are incredibly important, some less so.

48:17 But if compliance standards are dropped,

48:19 then the politician who passed that law would have a lot

48:23 of potential voters angry that they made their job irrelevant.

48:26 Now, so far it all sounds like the blame

48:28 of elite overproduction ultimately falls on the people who thought they

48:31 were too good for a real job and felt entitled

48:33 to an elite position just because they got a communications degree.

48:36 That is not entirely unfair and there does need to be

48:40 a level of personal accountability for your own personal decisions.

48:43 But we have made it incredibly easy to follow

48:46 the path of least resistance into the pile of college graduates.

48:49 Striving for an elite job has also become

48:51 a necessity in many parts of the country.

48:53 If you want to live a comfortable version of the American

48:56 dream in most cities across the country these days,

48:58 you need to have an extremely good job.

49:00 More than a third of Americans earning

49:03 $250,000 per year are still living paycheck

49:05 to paycheck because the places where they

49:08 can access these elite jobs are ludicrously expensive.

49:11 The study unsurprisingly found that budget stress was

49:14 far higher amongst younger earners because the only consistent

49:16 way for them to earn that much money was to get an elite job in an elite city.

49:21 Blueco collar work can make a lot more than entry-level corporate roles.

49:25 But unless you can successfully start your own business,

49:27 the ceiling on how much you can earn in these roles is much lower.

49:30 In areas away from expensive cities, that's okay.

49:33 But if you grew up in a major city and you want to keep living there,

49:37 then you kind of have to play the game of fighting for an elite

49:40 job by working your way up the corporate

49:43 ladder or fighting through ultra competitive internships.

49:45 If you are successful, congratulations.

49:47 You can buy a Tesla Model 3 and rent a one-bedroom apartment in Seattle.

49:51 But if you are not, then you can contribute

49:53 to the biggest problem that Turin discusses in his writing.

49:56 People who have invested a significant amount of money,

49:59 not to mention years of their life into pursuing a role that they were

50:03 told they were entitled to, breeds a lot

50:05 of discontent when they end up undermployed.

50:07 These people who fairly rightfully feel scammed out of what they

50:11 were told was a guarantee are now a significant voting block.

50:14 That's created political pressure to not only maintain

50:16 as many of these nonsense jobs as possible,

50:18 but also to pursue student debt relief,

50:21 advance education subsidies, and retraining initiatives.

50:24 It might fix a lot of problems,

50:25 but there is no getting around the fact that it's

50:27 not exactly fair to people who have already paid

50:29 off their debt or never took them on in the first

50:31 place because they didn't pursue an elite career path.

50:34 Now, this is not to say that these are good or bad ideas.

50:37 It's only to say that they wouldn't even be considered if there

50:40 weren't so many people that have become trapped as an overproduced elite.

50:43 Enough people to make this politically viable.

50:46 Unfortunately, as the great DJ Calli would say,

50:49 we have played ourselves to get here in the first place.

50:52 Beyond the expense and tensions caused by having so

50:54 many people qualified to do rules that are inherently rare,

50:57 we have forgotten how to do the foundational stuff.

51:00 America's housing crisis is in part being

51:02 accelerated by the cost to build new homes.

51:05 Because we don't have enough tradesmen to keep

51:07 up with the demand for new housing.

51:09 The fact that housing is so expensive only makes this problem

51:11 worse because people see that the only way they will

51:14 ever be able to afford a home of their own is

51:17 to compete for an elite role with every other hopeful graduate.

51:20 We have also become more reliant on skilled

51:22 migration to fill the gaps in our workforce

51:24 which also drive more demand for housing and more

51:27 desire to be elite just to stay afloat.

51:29 Now Turin makes the argument that this is the single unifying

51:32 issue that has led to the collapse of all great civilizations.

51:35 That might be a bit of hyperbole to move some books,

51:38 but it does make it a little bit worrying when you

51:41 see the symptoms that he first warned about several decades ago.

51:44 But go and watch this video next to see why everyone is just

51:47 kicking the can down the road for someone else to deal with later.

51:50 And don't forget to like and subscribe to keep on learning how money works.

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